Pasco looks to become sports tourism destination

Pasco County is putting its sports and recreation offerings front and center, in a strategy aimed at boosting tourism. Visit Pasco — the county’s tourism arm — is rebranding its slogan to “Florida’s Sports Coast.” The announcement came at the second annual East Pasco Economic Development Summit. Adam Thomas, who oversees Pasco’s tourism efforts, said the new moniker shows the county is … [Read more...]

Pasco’s tourism director wants to take a new approach

Adam Thomas envisions Pasco County becoming one of Florida’s “must-see” tourism destinations. Aside from mostly pleasant weather, the county lays its claim to bountiful ecotourism, miles of bike trails, premier multipurpose sports facilities — as well as beaches and resorts. “We have a lot of opportunities,” said Thomas, who is Pasco’s newest tourism director. “Our destination is really … [Read more...]

Nudist tourism needs more exposure

Pasco County is the nudist capital of Florida. The state of Florida is the nudist capital of North America. But, the clothing-optional lifestyle is an often overlooked tourism market that contributes $7.4 billion to the state’s economy annually, according to a report from the American Association of Nudist Recreation. The association wants to put the spotlight on missed economic … [Read more...]