Pasco County tourism rebrands as ‘Florida’s Sports Coast’

Pasco County now wants to be known as “Florida’s Sports Coast.” The announcement — anticipated for months — was made official at a March 7 brand launch ceremony held at Tampa International Airport. The rebrand is part of an ongoing effort for the county’s tourism office, Visit Pasco, to expand its footprint as a sports and recreation destination. Pasco County Commissioner Mike Moore … [Read more...]

New Year in sports offers plenty to watch, experience

As we embark on a new year, the sports world within The Laker/Lutz News coverage area promises to deliver plenty to watch, experience, and perhaps appreciate. Here’s a closer look at some of the happenings in 2019: One major development will be the progression of new sports facilities throughout East Pasco County  —  whether it’s the end-of-year completion of the Wiregrass Ranch Sports … [Read more...]

Top moments in sports during 2018

Teams captured state titles and local athletes turned in outstanding performances, during a year that brought shining moments and lasting memories. Here are some of the highlights, from across The Laker/Lutz News coverage area: USA Women’s Hockey, fans celebrate gold in Wesley Chapel Just days after celebrating a gold medal win in the 2018 Winter Olympics in PyeongChang, South Korea, the … [Read more...]

Pasco looks to become sports tourism destination

Pasco County is putting its sports and recreation offerings front and center, in a strategy aimed at boosting tourism. Visit Pasco — the county’s tourism arm — is rebranding its slogan to “Florida’s Sports Coast.” The announcement came at the second annual East Pasco Economic Development Summit. Adam Thomas, who oversees Pasco’s tourism efforts, said the new moniker shows the county is … [Read more...]

Pasco tourism ‘booming,’ officials say

Tourism is “booming” in Pasco County and shows little signs of slowing down. That was the message delivered by Pasco County Commissioner Mike Moore and Pasco County Tourism Director Adam Thomas during a recent appearance at a Greater Zephyrhills Chamber of Commerce meeting. “We’re at the highest (tourism) levels ever,” said Moore, who joined Smith, as the featured speakers at the … [Read more...]

Wiregrass Ranch Sports Complex breaks ground

Construction has begun on a long-awaited sports field house in Wesley Chapel that is expected to provide more athletic and economic opportunities in Pasco County. The June 7 groundbreaking ceremony for the Wiregrass Ranch Sports Complex attracted a crowd of more than 100 people, including a Who’s Who of Pasco County dignitaries. The $44 million sports complex is being built at  3211 Lajuana … [Read more...]