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Astoria

Asturia Wins Awards at Builder’s Masquerade Ball

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Carla Luigs, marketing specialist for Asturia, accepts an award from Claudette Kelsey at the recent Awards of Excellence competition of the Sales and Marketing Council of the Tampa Bay Builders Association.

Asturia, a Hines Community located in Odessa, recently won Best Logo for a Developer and Best Online Digital Ad for a Developer at the Tampa Bay Builders Association’s annual Sales and Marketing Awards of Excellence competition.

The sold-out masquerade ball was held at the beautifully restored Floridan Palace Hotel in downtown Tampa. Tables were elaborately decorated with candelabras, feathers and flowers, and guests wore festive masquerade masks. A strolling musician played a glowing violin as she walked around the grand ballroom.

Asturia’s Builders

Ashton Woods, David Weekley Homes and ICI Homes are Asturia’s exclusive builders. All have model homes open daily.

Ashton Wood’s new model, the Suwanee, features a spacious gourmet kitchen.

Ashton Woods’ newest model home is the Suwanee — a new floor plan for the builder — that offers a fabulous kitchen/great room concept. The one-story home features a two-car garage at the rear of the home and boasts four bedrooms, three baths and a spacious front porch. Total square footage is 2,200 square feet. Pricing begins at $274,990.

Ashton Woods has also recently completed its Lincoln showcase home, which is move-in ready. This 2,368-square-foot home is two stories and features a spacious family room that flows seamlessly into the kitchen, and its large center island and upgraded granite countertops.

ICI Homes is the community’s newest builder, and is opening its fully decorated Serena model in late January, with a grand opening weekend of Jan. 27-28. Refreshments will be provided, and a $500 gift card raffle will be held for those attending.

The Serena is a four-bedroom, three-bath home with 2,217 square feet. It features a large gathering room, spacious gourmet kitchen and an owner’s suite with a master bath that leads into a large, double entry, walk-in closet. The Serena has a two-car garage and begins at $329,900.

David Weekley Homes also offers homes with the garage in the rear, with eight distinct floor plans in its Cottage and Garden series. It also builds traditional floor plans in its Lake and Manor series, which combined offers 14 floor plans.

All Asturia builders provide a wide variety of home sizes and architectural styles. Pricing begins in the mid $200,000s, and goes to over $500,000.

Award Winning Amenity Center

Everyone enjoys Asturia’s distinctive, 5,800-square-foot Amenity Center and Clubhouse, which earned the prestigious Silver Aurora for the Best Recreational Facility at the 2017 Southeast Building Conference.

The Amenity Center incorporates a fully equipped state-of-the-art fitness center, covered outdoor living rooms, a luxurious resort-style swimming pool and expansive lawn areas for recreation.

Asturia is a kid-friendly, family oriented lifestyle surrounded by miles of multi-use trails, interspersed with playgrounds, dog parks and pocket parks. The community has wide, meadow-like spaces, lovely ponds, thick stands of cypress and hardwood trees, and large tracts of scenic wetlands.

About Asturia

When Asturia’s development is complete in a few years, it will likely have less than 550 single-family homes. It is a mixed-use, master-planned community located in the high-demand State Road 54 corridor in Pasco County. The community’s central location is just five minutes from the Suncoast Parkway and also provides close proximity to U.S. 41, U.S. 19 and I-75. Its master plan incorporates retail, office, multifamily and a variety of single-family residential offerings.

For more information, visit Asturia’s model homes and register at the community’s website, AsturiaFlorida.com, or by calling (813) 227-4148.

Published December 27, 2017

Asturia Receives Prestigious Awards for Design and Marketing

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Walter O’Shea, Carla Luigs and Lane Gardner of Hines accept awards for its Asturia community at the recent Aurora Awards dinner at the Southeast Building Conference in Orlando.

Asturia, a master-planned Hines community located on State Road 54 in Odessa, recently earned two prestigious awards at the 2017 Southeast Building Conference in Orlando.

Asturia was honored with the Excel Award for Best Mixed-Use Community of the Year for sales and marketing excellence in the building industry. The community was also honored with a Silver Aurora for Best Recreational Facility for its architectural and interior design.

Established in 1979, the Aurora Awards are presented annually to outstanding builders, planners, architects, developers, designers, interior merchandisers and other housing-related professionals.

This year’s competition drew over 400 entries in 58 categories from residential and commercial construction professionals actively involved in projects throughout the Southeast. The awards encompass all facets of the residential, commercial and remodeling industries.

The entries were judged by a panel of four building industry leaders selected from among the most creative and successful individuals within the homebuilding industry.

Judge Sarah Breen said this year’s competition was exceptionally diverse coming from across the Southeast. “Creative ideas in design do not know boundaries,” she said. “We found the variety and level of excellence to be particularly heartening this year.”

About Asturia

Asturia is a mixed-use, master-planned community located in the high-demand State Road 54 corridor in Pasco County. It incorporates retail, office, multifamily and a variety of single-family residential offerings.

The community’s central location offers close proximity to U.S. 41, U.S. 19 and I-75, and is just five minutes from the Suncoast Parkway, and its direct link to Tampa International Airport and the Westshore business district.

Asturia offers residents a kid-friendly, family oriented lifestyle surrounded by community-wide multi-use trails, interspersed with a dog park and pocket parks. Kids especially love the Kompan equipped playground, and everyone enjoys the beautiful amenity center, with its expansive lawn areas, resort-style pool and state-of-the-art fitness center.

Second Phase Opens

It’s been just two years since Asturia began selling homes, and already the award-winning development has moved into its second phase.

 “This is a great time for Asturia right now,” said Lane Gardner, Hines managing director. “Home sales are very strong, and we are thrilled to be releasing a new phase of incredible lots to our builders.”

Asturia’s first phase of 248 home sites has been completed, with beautiful single-family homes built by David Weekley Homes and Ashton Woods. Hines recently announced that ICI Homes has been selected as its third homebuilder.

“It’s a perfect time to add another great builder to the lineup and provide even more home offerings for homebuyers at Asturia,” said Gardner.

Many families have been waiting for Asturia to open its second phase because they offer some of the best woodland conservation views in the entire area.

“The second phase of Asturia features some of the most beautiful lots in all of Pasco County,” said Kevin Jund, the community’s project manager. “It’s really an enclave surrounded by 360-degrees of protected preserves of mature cypress and lush native vegetation. There’s nothing quite like these lots anywhere along the State Road 54 corridor.”

There are a total of 157 large lots in Phase II, with a majority backing up to conservation areas. All lots provide homeowners privacy and a peaceful, quiet surrounding.

A boardwalk connects the two smaller neighborhoods within Phase II, which will tie into the community’s multi-use pathway that meanders for miles through residential areas, parks, playgrounds and the Amenity Center.

When Asturia’s development is complete in a few years, it will likely have less than 550 single-family homes.

“What makes Asturia stand out from other new home developments in the area is our smaller size,” said Jund. “Other communities are looking at 3,000 to over 5,000 homes, and many years of construction. Many families prefer the intimate neighborhood experience that comes with our modest size.”

More information can be obtained by visiting and registering at the community website, AsturiaFlorida.com, or by calling (813) 227-4148.

Hines, a privately owned, global real estate investment, development and management firm that was founded in 1957, is developing Asturia. It is one of the largest and most respected real estate organizations in the world.

Published August 23, 2017