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Greater Zephyrhills Chamber of Commerce

Chambers in East Pasco considering merger

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Chambers of commerce representing the business communities in Zephyrhills and Dade City are beginning to explore the possibility of merging into a single chamber.

The boards for the Greater Zephyrhills Chamber of Commerce and the Greater Dade City Chamber of Commerce have approved the formation of a task force to look into the logistics and possible benefits of merging the two organizations.

Melonie Monson, the CEO of the Greater Zephyrhills Chamber of Commerce, and John Moors, executive director of the Greater Dade City Chamber of Commerce, recently told The Laker/Lutz News that it is unclear how long it will be before a merger, if one occurs, will happen.

“All we’re looking at is the opportunity to be able to put options on the table,” Moors said.

The idea of a merger is not new.

He explained why combining forces is being considered.

“(The) No. 1 reason is that we feel that a larger chamber — in my perspective, in any case — would better represent businesses in the eastern Pasco area,” Moors said.

“With the influx of residential, we know that commercial is following that, that this area continues to grow and grow and spread, as we’ve seen in Wesley Chapel. We’re not suggesting that’s a great thing. We’re not suggesting it’s not,” he said.

However, Moors added: “We would be better prepared as a chamber, to service our business members, if we were somewhat prepared for that growth.”

Monson noted: “We’ve seen successful mergers of other chambers in Pasco County and the strength that that can bring in numbers. So, we felt that this was the opportune time, to look at this more closely right now.”

She also noted that impacts from the COVID-19 pandemic have affected the timing of the discussion.

“With all that everyone is going through, due to the pandemic, we felt that it was time to revisit it,” Monson said.

The task force will be made up of people from both communities, including businesses and larger organizations.

The task force will look at such things as: “What are the benefits of this? Will it strengthen each community? Will it strengthen each chamber? Will it expand advocacy?” Monson said.

The task force also will consider potential obstacles, as well as how to preserve the identities of each community, if a merger occurs, she added.

It also will explore: “Is this something we need to do?” she added.

Zephyrhills is among the largest municipalities in the county, if not the largest municipality, and Dade City is the county seat, Monson said.

Does it make sense to join forces to come together with one voice for advocacy and economic development, she asked.

Once the task force completes its due diligence, it will bring a recommendation to the boards.

Input from members will be sought, too, she said.

Moors said he has no speculation of the future structure of the chamber because that would come out of the task force.

“There’s really nothing for sure. All we’re really doing is forming a task force and looking at the combination, and at what best practices there might be, in a joint chamber,” he said.

One question that will be asked is: “What should the focus of the organization be?” Moors said.

The effort is being made to make sure the chambers are doing the best they can to remain sustainable and continue serving their members, he said.

Besides creating a more powerful voice, by merging memberships, there also might be a reduction in overhead, both chamber leaders said.

“There’s an economy of scale,” Moors said. “If there’s an opportunity to be able to maximize their economies of scale, then in most cases, businesses will do that. It’s only good fiduciary responsibility,” Moors said.

“Primarily, people join a chamber of commerce because they want to network and they want to interact with people of like minds, from a business perspective. And, they want to have a voice in initiatives that are moving forward in their area both from a political point of view and from business associations, and that sort of thing,” Moors said.

Work is expected to get started on naming a task force and studying the issues, Monson said.

It’s hard to say how quickly that work will be done, the recommendations will be made and whether the chambers will decide to move forward with a merger — or drop the idea.

A merger between the Zephyrhills and Dade City chambers would be the third merger of its type among Pasco County chambers.

The North Tampa Bay Chamber is made up of chambers that previously represented Wesley Chapel, New Tampa, Trinity and Odessa.

The Greater Pasco Chamber of Commerce resulted from a merger between the West Pasco  and Central Pasco chambers.

Published October 07, 2020

Chambers adapt to new circumstances

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Small businesses are struggling to reopen amid the uncertainties wrought by the coronavirus disease-2019 (COVID-19) pandemic.

Chambers of commerce are right there with them on the front line.

They are dealing with staff layoffs in some cases. They’ve been working from home. They have fewer resources.

And, even as chambers begin reopening their offices, the priority is the economic recovery of member businesses.

Ribbon cuttings, for a while, are on hold.

“We had to pivot,” said Hope Kennedy, president of The North Tampa Bay Chamber of Commerce.

From Day One of the shutdown, there was an urgency to how chambers should respond. They had to rethink what it means to network and provide services that would help businesses stay solvent and resilient.

To be sure, there were phone calls. Lots of them.

But, the new virtual world meant rethinking social media and technology. Zoom meetings and virtual town halls blossomed.

Websites became clearinghouses for grants and forgivable loans, and the latest information businesses needed to survive, and now to reopen, safely.

“We’ve done a lot of individual communicating with our members,” Kennedy said.

Initially, the focus was on helping business owners apply for financial aid, either locally or from the federal Payroll Protection Program.

Chambers partnered with Pasco County and the Pasco Economic Development Council to coordinate efforts to deliver financial aid to distressed businesses and residents.

Kennedy heard from business owners who told her, “if we had not had all this information on our website, they wouldn’t have gotten them.”

As businesses reopen, she added, “We’ve turned into a repository for businesses that need to rehire.”

Chambers are taking one step at a time, as lights turn back on at businesses.

“Cautiously optimistic is what we are,” said Melanie Monson, executive director of The Greater Zephyrhills Chamber of Commerce.

She believes people are following the protocols to make sure the situation does not get worse.

As the shutdown approached, Monson said her staff checked in with business owners to prepare them.

About 100 business owners needed to create plans to get through the crisis and to guide them once reopened.

“Most are prepared and ready to jump back in,” Monson said. “Are there going to be some who don’t open doors? Absolutely.”

But, she added, “I feel like there is enough help that businesses will recover. It will take a while. We’re optimistic that we’ll make it through the process. It’s not a light switch. It’s going to take a little bit of a process. Businesses in it for the long haul will make it.”

Like the businesses they serve, chambers also are reopening —  slowly and with safety protocols.

The Greater Dade City Chamber of Commerce started with one person each day at the office, behind a locked door. Visitors needed to wear masks, as did employees. Social distancing was required. Within the next weeks, the chamber anticipates “ramping up a little,” said John Moors, chamber executive director.

During the shutdown, work continued from home to keep business owners up to date on available aid and resources.

Renewal rates on memberships were discounted, and e-blasts and advertising were provided free, Moors said.

“It’s important that we bring connectivity and continue to offer support for our businesses,” he said. “We are resilient, very creative. We’ll figure this thing out.”

Pasco County and cities, such as Dade City, did their part.

Dade City officials, for instance, sent out fliers to 6,000 households about products and services available from area businesses.

The city also relaxed requirements for outdoor seating to allow restaurants to serve more customers.

Dade City, and its chamber, thrive on annual events including a seminar at Saint Leo University and a golf tournament.

The fate of the chamber’s biggest event of the year – the Kumquat Festival – is unclear, even though it typically is held in February.

“We’re not sure it’s going on the same as it has been,” Moors said.

The festival is the chamber’s most reliable fundraising event, bringing thousands into downtown Dade City.

North Tampa Bay chamber scheduled a movie night for May 16, featuring “Jumanji – Next Level” at The Groves at Wesley Chapel. Sponsorships made the showing  possible.

Every chamber is facing budget losses. And, even as chambers helped its members file for financial aid, nothing similar was available for chambers.

If more aid is approved by Congress, Kennedy hopes to see the chambers included this time.

“We’ve been advocates for that from Day One,” she said. She has spoken with Sens. Marco Rubio and Rick Scott, and U.S. Rep. Gus Bilirakis. “There’s been a little bit of traction the last couple of days,” she said.

Kelly Marsh, member care specialist for The Greater Pasco Chamber of Commerce, agrees that chambers need help, too.

“Fingers crossed on that,” she said.

Last week, the chamber hosted a Zoom meeting for a Land O’ Lakes Brochure Exchange. Owners could virtually promote their services and find out what other owners are doing.

“It hasn’t been as easy to reach people,” said Marsh. Social media and technology are taking on larger roles in networking, she said.

There is a concern especially for the ‘mom and pop’ shops and restaurants, and the toll the long shutdown took on their incomes.

It appears that most people are just “trying to get through it (the pandemic),” she said.

Published May 20, 2020

Some news you can use

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Prevent the spread
Help prevent the spread of COVID-19:

  • Stay home when you are sick, except to get medical care.
  • Cover your coughs and sneezes with a tissue, then throw the tissue in the trash.
  • Wash your hands often with soap and water for at least 20 seconds, especially after going to the bathroom; before eating; and after blowing your nose, coughing or sneezing.
  • Avoid touching your eyes, nose and mouth with unwashed hands.
  • Clean frequently touched surfaces and objects daily.

Source: Florida Department of Health

Get lawn and garden advice
Working on the yard? Expert advice for lawn or garden issues is now just a click away thanks to new Virtual Plant Clinics with UF/IFAS Pasco County Cooperative Extension Service. Meet online with a master gardener on Mondays, Wednesdays and Fridays from 11 a.m. to 1 p.m., at bit.ly/pascoplantclinic. Master Gardeners can help with pest identification, weed control, spring growing tips and more.

Don’t cause plumbing headaches
If you’re using wipes to clean surfaces in your home and office, be sure not to flush them.

Flushing wipes, even those labeled as “flushable,” can create a costly plumbing mishap in your home later. Visit HCFLGov.net/DontFlush for more information.

Food pickup points
The YMCAs of the Tampa Bay are teaming up with community partners to feed families and fight food insecurity during these unprecedented times. The Tampa Metropolitan Area YMCA, YMCA of the Suncoast and YMCA of Greater St. Petersburg are working with Feeding Tampa Bay, local school districts and other organizations to help provide fresh food to families across Greater Tampa Bay.

FEEDING TAMPA BAY MOBILE PANTRY
Anyone can receive a free pre-packaged box of groceries in a drive-thru type model.
Mondays, 3 p.m. to 4 p.m., at the James P. Gills Family YMCA, 8411 Photonics Drive, Trinity.

PASCO COUNTY SCHOOLS
School buses deliver free bags of food, which include breakfast and lunch for five days for each student.
East Pasco Family YMCA, 37301 Chapel Hill Loop, Zephyrhills
Tuesdays, 11 a.m. to 11:30 a.m.
For additional food pickup locations and information, visit the Pasco County Schools website (Pasco.k12.fl.us) and the Hillsborough County Schools website (SDHC.k12.fl.us).

Top scams
Con artists are trying to take advantage of the uncertainty and anxiety caused by the COVID-19 pandemic. The Better Business Bureau urges you to protect yourself from these common scams:

  • Phony cures and fake masks: The BBB Scam Tracker has received numerous reports of people receiving emails and messages claiming that, for a price, they can buy products the government is supposedly keeping secret – ways to prevent or cure coronavirus. Medical experts are working hard to find a coronavirus vaccine, but none currently exists.
  • Economic impact payment (Stimulus Check) scams
    As soon as stimulus packages were announced and approved, scammers quickly got to work sending out fake economic impact checks and asking consumers to pay fees to get their money earlier than what the IRS has promised. These claims are false and open consumers to the risk of identity theft and outright theft of the funds in their bank account.
  • Phishing Scams
    As more people work from home, con artists have stepped up phishing scams. They may claim to be from an official department of the employer to offer IT support or claim the company issued computer has a virus. They may use scare tactics, stating the computer will crash if you don’t act immediately, all in an attempt to gain access to your computer remotely, or to your personal or company’s information.
  • Government Impersonation
    Another common phishing scam brought on by the coronavirus pandemic is fake emails and text messages claiming the government needs you to take an “online coronavirus test” by clicking a link they provide. No such test currently exists, but if you click on the link, scammers can download malware onto your computer and gain access to your sensitive personal information.
  • Employment Scams
    Many people are looking for work online in the wake of coronavirus shutdowns. Fraudsters find ways to take advantage of this by posting phony work-from-home jobs promising remote work with good pay and no interview required. These cons often use real company names and can be convincing.

After you are “hired,” the company may charge you upfront for “training.” You may need to provide your personal and banking information to run a credit check or set up direct deposit. You may be “accidentally” overpaid with a fake check, and asked to deposit the check and wire back the difference. Or, you are asked to buy expensive equipment and supplies to work at home.

  • Shortage Scams (price gouging)
    Supplies such as hand sanitizer, face masks and toilet paper are selling out in stores across the U.S. and Canada. Scammers take advantage of this situation and stockpile items in high demand. Then, they seek out potential clients, online and in person, and sell the products at extremely high prices. Price gouging is illegal and high demands for products can lead to con artists selling products that are used, defective or otherwise mishandled. In some cases, scammers will con people out of their money by accepting payments for products that don’t exist.

This has been an issue with face masks. Masks are sold out in most local stores and major online sellers. Instead, consumers are turning to unfamiliar online shops. Unfortunately, phony sellers abound. These scam online retailers take shoppers’ money – as well as personal information – and never deliver the masks.

Prevent mosquitoes
As people spend more time at home and outdoors, during the pandemic, these tips from Hillsborough County’s Management Services, may be useful. Following them can help reduce the population of mosquitoes on a property, and reduce the potential for being bit. Here are the pointers:

  • Empty water containers at least once per week
  • Wear long sleeves, long pants, and light-colored, loose-fitting clothing
  • Properly apply an approved repellent, such as DEET, picaridin, IR3535, oil of lemon-eucalyptus or any other EPA-registered repellent

For more information about mosquito protection and breeding prevention, visit HCFLGov.net/Mosquito.

These websites offer a wealth of information:
Pasco Economic Development Council Inc.: PascoEDC.com
North Tampa Bay Chamber of Commerce: NorthTampaBayChamber.com
Greater Pasco Chamber of Commerce: GreaterPasco.com
Greater Zephyrhills Chamber of Commerce: ZephyrhillsChamber.org
Greater Dade City Chamber of Commerce: DadeCityChamber.org
Hillsborough County government: HillsboroughCounty.org
Pasco County government: PascoCountyFl.net
Centers for Disease Control and Prevention: CDC.gov
Florida Department of Health: FloridaHealthCovid19.gov
Florida Department of Economic Opportunity: FloridaJobs.org
U.S. Small Business Administration: SBA.gov
Pasco County Schools: Pasco.k12.fl.us
Hillsborough County Schools: SDHC.k12.fl.us

Published April 15, 2020

Zephyrhills economic summit highlights industrial hub

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It may now be famous for its crystal clear water and skydiving but, someday, the City of Zephyrhills also wants to be known for its industrial offerings and high-wage jobs.

The third annual Zephyrhills Economic Summit, held earlier this month, focused on the need to maximize both the use of the Zephyrhills Municipal Airport and the development potential of adjacent industrial property.

The event, at Zephyrhills City Hall, was presented by the Zephyrhills Economic Development Coalition (ZEDC) in partnership with the City of Zephyrhills and Greater Zephyrhills Chamber of Commerce.

The third annual Zephyrhills Economic Summit focused on the importance of developing an industrial corridor and cultivating high-wage jobs. Shown here speaking is Zephyrhills planning director Todd Vande Berg. (Kevin Weiss)

City officials are developing a 20-year master plan known as the Zephyrhills Industrial Corridor Plan.

The proposed industrial development hub encompasses approximately 9.76 square miles (6,248 acres) of land in the southeast portion of the city, around the Chancey Road corridor and municipal airport.

Roughly a third of the property is within city limits and the remainder in unincorporated Pasco County — representing the largest aggregation of industrial lands in the county.

Within that area is 442 divisible acres of what’s known as the Zephyrhills Airport Industrial Park, a build-ready site equipped with water, sewer and electric utilities, and accessible to natural gas.

While the corridor is still in preliminary stages, it ultimately will set the city up for long-term growth and economic sustainability, said Zephyrhills planning director Todd Vande Berg.

Possible targeted industries could include aerospace, aviation and defense; advanced manufacturing; light manufacturing; electronics and technology; logistics and distribution; life sciences and medical technology; telecom/data hosting centers; research and development; showroom; refrigeration/cold storage and other uses.

Vande Berg explained a built-out industrial corridor will yield more revenues for the city and create a better jobs-to-housing balance. He also noted industrial manufacturing uses less services — police, fire, water, sewer— compared to, say, residential or commercial land use.

All that, he said, will ultimately “raise the bar in quality of life” for Zephyrhills residents, allowing funds to be steered toward downtown redevelopment, recreational amenities and other community uses.

“We want to be economically diverse. We don’t just want to have family residential, we want to have a mix of uses,” Vande Berg said.

“If we bring in industrial, we’re going to be more fiscally solvent, and that ties in with being resilient. If we have the industrial there, we feel like we’re in a better position with the city.”

The city planner expressed confidence the corridor’s utility offerings and centralized proximity to Orlando, Lakeland and Tampa makes it an attractive spot for companies looking to relocate or set up shop.

“We’ve got a great location we feel like,” he said. “We have such an asset out there in the southeast quadrant of the city.”

The entire planning area is generally bound by Melrose Avenue to the north, the CSX Transportation railroad and U.S. 301 to the west, Pattie Road to the south, and Barry Road and the Upper Hillsborough Wildlife Management Area to the east.

Two CSX mainline railroads traverse the area and it is accessible to Port Tampa Bay and the CSX Central Florida Intermodal Logistics Center.

The local airport also is undergoing a $5.9 million runway extension and roadway improvements to accommodate larger commercial aircraft, and encourage aviation and industrial development.

Moving forward, Vande Berg said ongoing collaboration is vital between the city, county and state officials to have a coordinated plan on zoning and land use, and “to continue to improve transportation accessibility to this industrial corridor.”

He mentioned a more near-term priority is working with the Florida Department of Transportation to extend State Road 56 east of U.S. 301 to connect to Chancey Road. “Transportation’s huge, like anywhere,” he said.

Aside from transportation and infrastructure boosts to draw companies in, other speakers said the city needs more workforce development programs to develop skilled labor employees and then keep them in the area.

It’s already something holding back existing industrial businesses in the city, said Dr. Randy Stovall, president of the Zephyrhills chamber.

“They can’t find those people they want to hire,” Stovall said. “They want to hire them, but there’s not enough of them, so that is a challenge. We’ve had that (issue) for some time.”

Tom Ryan, economic development manager for Pasco Economic Development Council Inc.,  said having training programs and a baseline of skilled labor in place is “a huge component” for luring large companies to a particular area.

“We’ve got to have (workforce) inventory,” Ryan said. “We’ve got to have a plan to tell those companies, ‘Look, we want your jobs here, and we have a plan to help you bring those jobs here.’”

Pasco County Commission Chairman Ron Oakley pointed out that Zephyrhills and the East Pasco area are working to position the area to do just that.

Pasco County Schools plans to build a technical high school by 2022 near the intersection of Curley Road and Kiefer Road in Wesley Chapel that will hold nearly 900 students.

Meanwhile, Withlacoochee River Electric Cooperative (WREC) plans to construct a 4,000-square-foot facility for AmSkills to teach manufacturing jobs.

Also, local business owner Kevin Bahr of Bahr’s Propane Gas & A/C is starting a teaching school to train propane service and HVAC technicians.

“The county is working very hard for jobs,” Oakley said. “Our county’s growing. We need jobs, and we need to teach them (the necessary skills).”

Elsewhere during the summit, State Rep. Randy Maggard commended Zephyrhills “for thinking ahead of schedule” in regards to its future and planned industrial hub.

Maggard, a Republican representing District 38, specifically applauded city leaders for this year putting a $2 million septic to sewer project at the top of their state appropriations request list.

The project includes decommissioning existing septic tanks to a residential subdivision and homes along Sixth Avenue and Armstrong Street, with potential for sewer expansion to additional properties in the future.

The project aims to prevent springs from dying because of nitrates from septic tanks.

“At the end of the day, if we don’t have water, none of this matters,” Maggard said. “We can talk about infrastructure, we can talk about a lot of things, but if we can’t provide water, it doesn’t matter at all.”

The elected official also gave this piece of advice for the city going forward: “You need to tell us where you want to go, and we need to help you get there in the long-term planning, funding, whatever it takes for us to be able to do that.”

Other summit speakers included Mohsen Mohammadi, chief operations officer for American Infrastructure Development; David Gwynn, District 7 secretary for the Florida Department of Transportation (FDOT); and Danielle Ruiz, economic development manager for Duke Energy.

Published October 23, 2019

Economic summit to focus on industrial hub

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Local business and government leaders in Zephyrhills will join together for an event that will spotlight the city’s industrial corridor and ongoing efforts to cultivate high-wage manufacturing jobs.

The third annual Zephyrhills Economic Summit is scheduled for Oct. 9 from 9 a.m. to 1 p.m., at Zephyrhills City Hall, 5335 Eighth St., in Zephyrhills.

The summit primarily will focus on the city’s forthcoming industrial corridor master plan and Zephyrhills Municipal Airport runway extension, according to a press release from the Greater Zephyrhills Chamber of Commerce.

Greater Zephyrhills Chamber of Commerce executive director Melonie Monson is organizing the third annual Zephyrhills Economic Summit.

Other topics will broach infrastructure and the East Pasco roadway network, plus updates on various state and county intergovernmental collaboration projects in the region.

The event is presented by the Zephyrhills Economic Development Coalition (ZEDC) in partnership with the City of Zephyrhills and the Zephyrhills chamber.

Registration is $10 and will include lunch and continental breakfast.

The summit will feature interactive discussions and presentations from the following speakers:

  • Billy Poe, Zephyrhills city manager Billy Poe
  • Dr. Randy Stovall, Zephyrhills chamber president
  • Todd Vande Berg, city planning director
  • Mohsen Mohammadi, chief operations officer for American Infrastructure Development
  • David Gwynn, District 7 secretary for the Florida Department of Transportation (FDOT)
  • Randy Maggard, State Rep. District 38
  • Ron Oakley, chairman of the Pasco County Commission
  • Tom Ryan, economic development manager for Pasco Economic Development Council, Inc.
  • Danielle Ruiz, economic development manager for Duke Energy

Zephyrhills’ proposed industrial development hub focuses on a large grouping of industrial properties and adjacent areas within the Chancey Road corridor and municipal airport.

The planning area is generally bound by Melrose Avenue to the north, the CSX Transportation railroad and U.S. 301 to the west, Pattie Road to the south, and Barry Road and the Upper Hillsborough Wildlife Management Area to the east. That encompasses approximately 9.76 square miles (6,248 acres), including 33% within Zephyrhills and the remainder in unincorporated Pasco County — representing the largest aggregation of industrial lands in Pasco.

Zephyrhills chamber executive director Melonie Monson, who’s organizing the summit, underscored the need to build out the industrial corridor, to recruit employment-generating manufacturing companies and to develop a middle-class workforce in Zephyrhills.

The city is pining for a “medium-sized industrial manufacturer,” Monson said, to give local high school graduates a place to work, so they can remain in the community.

The chamber director believes that Zephyrhills could attract such a company soon. She cited the city’s recent efforts to partner with Pasco County to spend millions of dollars to extend water and sewer to the industrial site.

“It’s just ready for industry, it just is,” she said.

Monson put it this way: “We’re excited the city’s being proactive instead of reactive, so when that big person hits and says, ‘I want to come here,’ we’ll be ready for that and say, ‘Here’s your spot, this is what we have, these are the incentives, this is your workforce.’

“That’s what we’re working toward, to put all those pieces together to make sure that we get what we want here,” Monson said.

She said the industrial corridor also could pave the way for other companies in distribution, light manufacturing, aviation and so on.

“I believe it’s going to have a lot of different textures to it,” the chamber executive said.

She is encouraged by the city’s direction in recent years of attracting younger families and groups to live, work and play.

She mentioned the downtown area alone has added a brewery, a billiards hall and axe-throwing venue, and other things to do.

Zephyrhills also is in the midst of getting a state-of-the-art tennis center and thousands of new homes and apartments.

The city recently landed its first Starbucks and Wawa. A Chick-Fil-A in the works.

Other notable businesses set to come online include Aldi Supermarket, PetSmart, Marriott Fairfield Hotel and Dollar General.

“We’re getting there. In the last three or four years you’ve just seen this huge spur of development,” Monson said.

Previous Zephyrhills economic summits focused on the medical community and education. Monson said next year’s will likely be geared around workforce development.

The summits encourage stakeholders to collaborate to help move Zephyrhills forward as a viable community.

“We’re the only community in Pasco County that’s doing something like this — where we have a coalition that really focuses on pro-business, pro-education, trying to make our community stand out in the midst of all of the other communities.

“We just every year want to make sure that we let people know what we really have here and what we’re doing and why you might want to come and be a part of the Zephyrhills community,” Monson said.

For information and to register for the summit, contact Greater Zephyrhills Chamber of Commerce director Melonie Monson at (813) 782-1913 or

Published October 2, 2019

 

 

Zephyrhills Police chief talks crime, initiatives and more

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Arrests are up in Zephyrhills, but overall crime trends are down citywide.

That’s according to Zephyrhills Police Department Chief Derek Brewer, who was the featured guest speaker at the Greater Zephyrhills Chamber of Commerce July breakfast meeting.

Brewer said arrests in Zephyrhills have increased each of the last three years, topping out at 1,077 in 2018.

Zephyrhills Police Department Chief Derek was the featured guest speaker at the Greater Zephyrhills Chamber of Commerce July breakfast meeting. (Kevin Weiss)

That’s up from 1,047 arrests in 2017 and 942 in 2016, respectively.

Many of the agency’s arrests are related to narcotics and property crimes, Brewer said, noting those crimes “go hand in hand” and are where a majority of the problems are in the city.

There were 288 narcotics arrests and 268 property crimes arrests in 2018 alone.

Brewer explained many of those arrests have been initiated by the department’s street crimes unit — a special response team tasked with “attacking some of the problems in the city” on a daily basis, whether its traffic complaints, narcotics, burglaries, thefts and so on.

“A lot of our attention has been on narcotics and property crimes. If we can attack the narcotics problem, a lot of times property crimes will be reduced,” said Brewer, an 18-year veteran of the department who’s served as chief for about two years.

Brewer stated an added emphasis on narcotics and property crimes has led to a reduction in Zephyrhills’ overall crime rate (total number of crimes of offenses reported) in each of the past four years. The city experienced its biggest crime rate reduction of 19.2 percent last year, he said.

“Our crime trends are continuing to go down, our strategy seems to be working,” Brewer said.

“I know people will see certain individuals in town and will say, ‘Boy, we still have a drug problem,’ but I’m telling you we’re attacking it, and it is making a difference in our crime reduction.”

Aside from crime prevention and reduction efforts, Brewer highlighted some ongoing initiatives within the police department.

For instance, the agency recently implemented a citizen volunteer crossing guard program at West Zephyrhills Elementary School, with plans to expand it to Woodland Elementary School in the near future. The department is looking for more volunteers, who will be trained and then deployed at local schools.

So far, the crossing guard program has gotten “amazing feedback” from the West Zephyrhills Elementary community, Brewer said.

“We have noticed since we put the crossing guard program in West (Zephyrhills Elementary), people are slowing down a lot more, and we certainly feel better about providing more safety for the kids,” he added.

Brewer emphasized that the department has heightened its community involvement efforts, particularly in terms of youth outreach programs.

One such initiative, called “Operation Chill,” involves police officers giving children a Slurpee drink coupon when seen in public “doing the right thing.”

Officers also are involved in Big Brothers Big Sisters “Bigs in Blue” mentorship program, where they spend one-to-one time mentoring a child at a neighborhood school.

“We’re in front of our youth frequently,” Brewer said. The agency’s goal is to be “highly visible” and “make the community pro-police and the police to be pro-community.”

The chief also discussed the impact of body cameras, since the agency required all officers to wear them about a year ago.

The Axon Body 2 cameras are installed on all Zephyrhills police officers and patrol cars. They activate automatically whenever an officer’s taser or firearm is deployed.

Brewer said the body camera program has been “incredibly helpful” for evidence collection, and also for dismissing frivolous citizen complaints against officers.

“In my opinion, it’s been a great program,” Brewer said. “I know that some people are against the body cameras, including officers, but I think even the officers that were against it, they’re starting to come around because they’re seeing that these complaints are getting squashed pretty quickly.”

The department also is exploring the possibility of police academy training sponsorships to attract more police officers. The department currently has 34 sworn police officers and 16 civilian employees.

There has been turnover in recent years, Brewer acknowledged. It also is becoming increasingly difficult to find qualified officers and people interested in law enforcement careers, he said.

“I just don’t think people want to be police officers anymore, just because of all the stuff that comes with it,” Brewer said.

Published July 17, 2019

Zephyrhills considers fire department merger

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After nearly 60 years of operation and tradition, the Zephyrhills Fire Department may soon be absorbed by Pasco County Fire Rescue.

As funding and staffing issues mount within the city’s fire department, the Zephyrhills City Council on July 1 unanimously directed city staff to begin formal negotiations to consolidate the local agency with Pasco County Fire Rescue.

The City of Zephyrhills will enter formal negotiations with Pasco County to merge Zephyrhills Fire Department into Pasco County Fire Rescue. Any consolidation agreement would need to be approved by the Zephyrhills City Council. (Kevin Weiss)

If the merger occurs, Pasco County Fire Rescue would operate the city’s two fire stations and would absorb the city’s fire department personnel at their proper pay step, Zephyrhills City Manager Billy Poe said. The county would ensure and maintain additional staffing needs at both stations and place an ambulance within the city limits.

The merger is anticipated to be “revenue neutral,” meaning it would not cost either entity any money, Poe said. The county can operate at lower costs because of economies of scale, Poe explained.

The merger negotiations follow attempts by Zephyrhills leaders to find ways to address the fire department’s rising costs.

The fire department budget this year is $3.3 million — up nearly $900,000 from 2016, according to a city manager memo to the city council. Those costs are expected to rise over time.

One option would be to levy a fire fee assessment through annual property tax bills — affecting commercial and residential properties, and churches and nonprofits. But, Zephyrhills residents and business leaders vehemently opposed that idea during public comment .

“We have to look at what is the best for overall,” said Kevin Bahr, owner of Bahr’s Propane Gas & A/C in Zephyrhills. “I work for a few nonprofits, to sit there and say they’re going to pay…and we’re going to have every one of the churches in town (pay), I don’t think they have any earthly idea that they’re fixing to start paying a fire assessment fee.”

With a merger, Zephyrhills property owners would pay for county fire rescue services through a Municipal Service Taxing Unit, or MSTU. Generally, an MSTU for fire services would have less financial impact on city residents and commercial entities than a fire assessment fee, city officials say.

Bingham Realty president Will Bingham represents owners of about 250 residential multi-unit properties in Zephyrhills. He said a fire assessment would have a significant impact, and appears unreasonable. “You’re looking at rents going up.”

Sunlight Realty real estate agent Sam Turgeon also opposes the idea of a fire assessment fee.

“I don’t think that’s sustainable. It’s definitely not fair and it’s definitely unaffordable for the city,” Turgeon said.

He supports the proposed merger.

“You’re going to have more people able to go on more calls that are going to serve our community better,” he said. “We’ve heard repeatedly that this fire department is understaffed, which also means that it’s underfunded. Our community is growing rapidly and, because of that, our city does not have enough money to sustain the fire department in its current form. If we leave our fire department understaffed, that’s dangerous for our citizens and it’s dangerous for our firefighters.”

Greater Zephyrhills Chamber of Commerce director Melonie Monson also weighed in regarding the potential impact a fire assessment fee would have on the nearly 500 businesses she represents.

Monson warned the council: “There will be many that will not be able to take on the cost, so you may lose businesses with the fee. Think about how much it’s going to tax our businesses.”
The Zephyrhills Fire Department deferred public comment to firefighter union leader Travis Geiger.

Geiger pleaded the council to find a way to maintain the city’s fire department. He expressed concern about the loss of local control and predicted a difficult transition in merging the two departments because the positions are not equivalent.

“If you look at it from our perspective, we feel that we’re being pushed out. We’re not choosing to go over there,” Geiger said.

City manager Poe told council members: “If the decision is to keep the department, we have to charge a fire assessment fee, and we have to hire additional staff to meet the minimum safety standards. If we don’t do that, the only other option is to merge with Pasco County and do the very best that we can to make sure the (city fire department) employees that are transferring over are not adversely impacted.”

Zephyrhills city attorney Matthew Maggard concurred with Poe’s assessment.

“I don’t think anybody wants to see our fire department go away from an emotional or pride standpoint, but financially you have to look at it. We can’t sustain going forward, and I don’t think there’s any dispute with that,” Maggard said.

City Council member Lance Smith voiced concerns about the city fire department’s “long-term viability,” and added, “the logical conclusion is we’ve got to merge with the county.”

Zephyrhills Mayor Gene Whitfield agreed: “I think we have to look at sustainability.”

Councilwoman Jodi Wilkeson put it like this: “If it were only up to me, I would spend the money in a heartbeat. But, I’m representing all of these people who have reservations about the cost. None of them want to lose our firefighters. It is the question, ‘Can we afford it?’”

City Council member Alan Knight was the most vocal about trying to find a way to keep the department. One possibility would be to increase the millage rate, he said.

“Once we lose our fire department, we aren’t getting it back,” Knight said.

Published July 10, 2019

Pasco County property appraiser sees bullish outlook

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With Pasco County continuing to experience massive ongoing growth and development, the county’s tax rolls are expected to increase at least 9 percent this year, according to Pasco County property appraiser Gary Joiner.

Preliminary figures reveal that the county has already exceeded its tax roll from 2008, Joiner said, referring to before the economy tanked.

Pasco County property appraiser Gary Joiner (File)

The property appraiser’s remarks came during a speaking engagement at the Greater Zephyrhills Chamber of Commerce June breakfast meeting.

New residential and commercial construction make up the bulk of the increase, Joiner said, noting the county last year approved a record of more than 50,000 permits.

The taxable value of homesteaded properties will not increase by more than 1.9 percent this year, Joiner added.

“The great thing about that is, your home values aren’t outrageous, where they were in 2008. You’re not paying twice as much in taxes as you were in 2008,” Joiner said.

Plus, the county’s growth is likely to continue, he said.

Joiner expects Pasco to become Florida’s 10th largest county within the next 18 months, moving up a notch from its current ranking of the state’s 11th largest county.

“We’ve always been known as a bedroom community and ‘Little Pasco.’ Well, it’s not ‘Little Pasco’ anymore,” said Joiner, who grew up and lives in New Port Richey.

While growth can be a “great thing” for the county’s economy, it’s important for affordable housing and infrastructure to keep up, Joiner said.

He put it like this: “We’ve got to do it the right way, and we’ve also got to build roads and infrastructure way before we put a subdivision in. I think that’s where we lack. I think we’re 20 years behind in that. We’ve got to work harder on that.”

He continued, “I hate to see where some of the subdivisions are going, being where we were kids we hunted and fished there. You hate to see them tore up and these large oak trees taken down that you’ll never see again.”

Also on the subject of the county’s tax rolls, Joiner mentioned his office has made an effort to go after various forms of fraud, such as homestead fraud and agriculture fraud.

Joiner said the office has put more than $60 million in taxable value back on the county’s tax rolls since he took over in early 2017, including collecting nearly $1 million in back taxes.

“We’ve had our fair share (of fraud),” Joiner said.

Joiner also told the audience that the property appraiser’s office recently replaced its mainframe computing system and has upgraded to a more user-friendly website.

“We’re just working hard for you, trying to make a difference,” Joiner said. “We’ve tried to change a lot of things since I’ve gotten there — staff wise, productive wise, saving money.”

Joiner also touched on the county’s ongoing lawsuit with Pinellas County, where Pinellas has refused to pay property taxes on the 12,400 acres on the Cross Bar and Al Ranch property it owns north of State Road 52 and east of U.S. 41 in Central Pasco.

Joiner explained, last year alone, Pinellas made more than $2 million on that property from timber and pine straw harvesting, and therefore owes Pasco about $200,000 in taxes.

The Second District Court of Appeal recently sided with Pasco in the property tax dispute after it lost in the lower court. The issue is now likely to wind up in the Florida Supreme Court.

“We’re very confident we’re going to get it,” Joiner said. “It’s not fair that every person in this room, and every person around here has to pay (taxes), and yet they (Pinellas County) think they’re exempt.”

In an action related to that lawsuit, the Pasco County Commission voted on June 4 to send a letter to the Pinellas County Commission, urging them to drop its legal action. In essence, Pasco commissioners said it is only fair that Pinellas pay its taxes, just like other property owners.

B.C. Manion contributed to this report.

Published June 12, 2019

Seniors need be wary of scams

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Donna Moses could share stories for hours about the many financial scams that have ensnared local senior citizens.

Moses has seen just about everything in her work as Suncoast Credit Union’s lead member victim advocate in risk management.

Such scams probably aren’t going away anytime soon, Moses said during her talk as the featured guest speaker at the May breakfast meeting of the Greater Zephyrhills Chamber of Commerce.

Donna Moses, Suncoast Credit Union’ lead member victim advocate in risk management, was the featured speaker at the Greater Zephyrhills Chamber of Commerce May breakfast meeting. Moses discussed various financial scams that have affected local seniors. (Kevin Weiss)

In fact, financial scams that prey on the elderly is the “No. 1 consumer fraud issue growing today,” Moses said.

Nationwide, seniors lose about $36.5 billion every year related to financial scams and fraud, Moses said.

She believes that the problem is even bigger than that.

For every case reported, there’s about 14 others that aren’t, the banking professional said.

She advised seniors to be aware that it could happen to them.

“I’ve had cases right here in Zephyrhills, so don’t think it’s not happening in your community,” Moses said. “It is happening in every county that we serve, and the community. It’s just awful the money that people are losing.”

Romance scams are one of the most common scams her office encounters, she said.

In such scams, a con artist typically pretends to have romantic intentions to gain affection and trust. The con artist often claims to be from another state or country, or deployed in the military and so on. Then, the scammer begins asking for money, claiming it’s for airplane tickets, medical bills or other expenses.

Moses said she’s had clients from 50 years old to over 90 years old who have been victimized by romance scams. They have been exploited for hundreds and thousands of dollars at a time, she said, and in most cases, the scammer is 10 years to 30 years younger than their victim.

“They haven’t even met the person. They’re always behind the scenes, but they’re just reeling (seniors) in,” Moses said.

The speaker made clear that she’s not disparaging online dating with seniors, but she warned them to watch for this red flag: “When they start asking for money, it’s a problem.”

Aside from the romance scam, Moses said other common scams include sweepstakes scams, the IRS scam and grandparent scam.

As a general rule, the speaker advised seniors to not engage with strangers online or on the phone. “Hang up, don’t talk to people,” said Moses.

As with most scams, Moses said any stolen money is very rarely ever recovered.

“You’re sending it to people you don’t really know. The money usually winds up out of the country,” Moses said, adding scammers will also ask victims to send them gift cards and expensive electronics, such as cellphones and laptops.

“Family members are like, ‘You’ve got to get the money back’ but you can’t. It’s very hard. Law enforcement is overwhelmed with these types of cases, even the ones that are not being reported,” Moses said.

To help prevent such crimes, seniors need to become educated about the various types of scams, Moses said. It’s also important for people who have been scammed to share their stories, to help prevent others from being victimized.

And, it’s important to report incidents to the Florida Department of Children and Families, and local law enforcement, she said.

Published May 22, 2019

Pasco tourism ‘booming,’ officials say

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Tourism is “booming” in Pasco County and shows little signs of slowing down.

That was the message delivered by Pasco County Commissioner Mike Moore and Pasco County Tourism Director Adam Thomas during a recent appearance at a Greater Zephyrhills Chamber of Commerce meeting.

Pasco County Commissioner Mike Moore, right, and Pasco County Tourism Director Adam Thomas were the guest speakers at a Greater Zephyrhills Chamber of Commerce September meeting, at Golden Corral in Zephyrhills. Their talk centered on the county’s tourism efforts. (Kevin Weiss)

“We’re at the highest (tourism) levels ever,” said Moore, who joined Smith, as the featured speakers at the chamber’s September breakfast at the Golden Corral in Zephyrhills.

While Pasco County is not Orlando, Moore said it has much to offer.

Besides being a great place to live, to work and to play, it’s also a great place to visit, Moore said.

The speakers shared a number of tourism-related figures from January through June of this year. The figures were compiled with the help of Tallahassee firm Downs & St. Germain Research, which conducts the county’s quarterly and annual visitor profiles.

Here are some findings from that six-month period:

  • 451,000 people visited Pasco County, spending a combined $234 million
  • The stays represented 487,000 room nights
  • Hotel occupancy is up nearly 3 percent in Pasco County compared to last year, with hotels now averaging 75 percent occupancy
  • Tourism yielded $23 million in taxes, with $15 million in state and federal taxes, $8 million in local taxes
  • Tourism provided $83 million in income, with 3,645 jobs sustained by tourism in Pasco, representing 5 percent of all income and 7 percent of all jobs in the county
  • Tourism contributes $250 in state and local taxes, for each Pasco household

Those visiting the county apparently had a good experience.

Ninety percent of those responding to a survey said they would return, and 99 percent said they were satisfied with the county’s offerings.

Moore, who is chairman of the Pasco Tourist Development Council, is bullish that those promising figures will continue, noting that there are several projects and initiatives coming online the next few years.

Specifically, Moore mentioned the forthcoming Wiregrass Ranch Sports Complex, a $44 million, 98,000-square-foot facility that broke ground in June.

The complex, expected to open in late 2019, will be able to host other sporting events and recreational activities, such as martial arts, wrestling, gymnastics, curling, badminton, soccer, lacrosse and pickleball. It will even play host to “unconventional sports tourism,” such as the World Championship of Cornhole.

Besides the indoor facility, the complex will have seven outdoor sports fields, an amphitheater with an event lawn, walking trails, pavilions and a playground.

Once complete, the facility will be one of the county’s “great assets,” Moore said.

“We’re going to have thousands of people come on the weekends for multiple tournaments, whether it be cheerleading or wrestling or volleyball or gymnastics — people from all over the nation, sometimes maybe even all over the world,” Moore said. “It’s exciting. We’re excited about that.”

Meanwhile, other future sports-related endeavors in Pasco include the Sarah Vande Berg Tennis Center in Zephyrhills and the Christopher N. Chiles Aquatic Center in Land O’ Lakes, each of which could become a magnet for hosting regional and national tournaments.

Smith said those facilities, plus the Florida Hospital Center Ice in Wesley Chapel, which opened in January 2017, make Pasco an attractive sports tourism destination.

“The heartbeat of tourism right now is our sports,” Smith said, noting his office’s target audience is young families with children. “That’s our bread and butter.”

Smith, too, suggested the county’s inshore and offshore fishing offerings, as well as hiking, biking and walking trails all help create a bevy of other family friendly activities for those visitors who travel in for various sporting events and tournaments.

“We’re an outdoor recreation, ecotourism, adventure travel destination,” Smith said. “We have a lot to offer that a lot of other destinations don’t have, so we want to differentiate our product and sell what’s unique about our destinations.”

Another future selling point for Pasco is the return of scalloping, the speakers said.

For the first time since 1994, state waters off Pasco County were open to bay scallop harvest for a 10-day trial season in late July. Harvest areas included all state waters south of the Hernando-Pasco county line and north of the Anclote Key Lighthouse in northern Pinellas County, as well as all waters of the Anclote River.

Moore said there may be additional scalloping days next year and a full scalloping season by 2020.

Moore also noted that without the scallop trial season, families would have otherwise traveled north to Hernando County, all but bypassing Pasco. “I’ve never seen that many boats in the water in Pasco County in my life. It was packed,” the commissioner said of the 10-day trial season.

Smith coined the popular family friendly activity “an underwater Easter egg hunt.”

“It’s a great opportunity for folks, not only around Florida or the southeast region of the United States, but all across the nation, to get in our waters, to explore our aquatic life and to have this experience to take home with them. …That’s the memories that we’re trying to create here for our guests and families — to come in and experience some of the things that we have on an annual basis,” Smith explained.

Aside from sports and outdoor activities, the tourism director said there’s also been a renewed emphasis to lure annual conventions and shows and corporate retreats, taking advantage of large meeting space at Saddlebrook Resort, Hyatt Place Wesley Chapel, and eventually the Wiregrass Ranch Sports Complex.

Published September 12, 2018