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Melrose Avenue

Zephyrhills economic summit highlights industrial hub

October 23, 2019 By Kevin Weiss

It may now be famous for its crystal clear water and skydiving but, someday, the City of Zephyrhills also wants to be known for its industrial offerings and high-wage jobs.

The third annual Zephyrhills Economic Summit, held earlier this month, focused on the need to maximize both the use of the Zephyrhills Municipal Airport and the development potential of adjacent industrial property.

The event, at Zephyrhills City Hall, was presented by the Zephyrhills Economic Development Coalition (ZEDC) in partnership with the City of Zephyrhills and Greater Zephyrhills Chamber of Commerce.

The third annual Zephyrhills Economic Summit focused on the importance of developing an industrial corridor and cultivating high-wage jobs. Shown here speaking is Zephyrhills planning director Todd Vande Berg. (Kevin Weiss)

City officials are developing a 20-year master plan known as the Zephyrhills Industrial Corridor Plan.

The proposed industrial development hub encompasses approximately 9.76 square miles (6,248 acres) of land in the southeast portion of the city, around the Chancey Road corridor and municipal airport.

Roughly a third of the property is within city limits and the remainder in unincorporated Pasco County — representing the largest aggregation of industrial lands in the county.

Within that area is 442 divisible acres of what’s known as the Zephyrhills Airport Industrial Park, a build-ready site equipped with water, sewer and electric utilities, and accessible to natural gas.

While the corridor is still in preliminary stages, it ultimately will set the city up for long-term growth and economic sustainability, said Zephyrhills planning director Todd Vande Berg.

Possible targeted industries could include aerospace, aviation and defense; advanced manufacturing; light manufacturing; electronics and technology; logistics and distribution; life sciences and medical technology; telecom/data hosting centers; research and development; showroom; refrigeration/cold storage and other uses.

Vande Berg explained a built-out industrial corridor will yield more revenues for the city and create a better jobs-to-housing balance. He also noted industrial manufacturing uses less services — police, fire, water, sewer— compared to, say, residential or commercial land use.

All that, he said, will ultimately “raise the bar in quality of life” for Zephyrhills residents, allowing funds to be steered toward downtown redevelopment, recreational amenities and other community uses.

“We want to be economically diverse. We don’t just want to have family residential, we want to have a mix of uses,” Vande Berg said.

“If we bring in industrial, we’re going to be more fiscally solvent, and that ties in with being resilient. If we have the industrial there, we feel like we’re in a better position with the city.”

The city planner expressed confidence the corridor’s utility offerings and centralized proximity to Orlando, Lakeland and Tampa makes it an attractive spot for companies looking to relocate or set up shop.

“We’ve got a great location we feel like,” he said. “We have such an asset out there in the southeast quadrant of the city.”

The entire planning area is generally bound by Melrose Avenue to the north, the CSX Transportation railroad and U.S. 301 to the west, Pattie Road to the south, and Barry Road and the Upper Hillsborough Wildlife Management Area to the east.

Two CSX mainline railroads traverse the area and it is accessible to Port Tampa Bay and the CSX Central Florida Intermodal Logistics Center.

The local airport also is undergoing a $5.9 million runway extension and roadway improvements to accommodate larger commercial aircraft, and encourage aviation and industrial development.

Moving forward, Vande Berg said ongoing collaboration is vital between the city, county and state officials to have a coordinated plan on zoning and land use, and “to continue to improve transportation accessibility to this industrial corridor.”

He mentioned a more near-term priority is working with the Florida Department of Transportation to extend State Road 56 east of U.S. 301 to connect to Chancey Road. “Transportation’s huge, like anywhere,” he said.

Aside from transportation and infrastructure boosts to draw companies in, other speakers said the city needs more workforce development programs to develop skilled labor employees and then keep them in the area.

It’s already something holding back existing industrial businesses in the city, said Dr. Randy Stovall, president of the Zephyrhills chamber.

“They can’t find those people they want to hire,” Stovall said. “They want to hire them, but there’s not enough of them, so that is a challenge. We’ve had that (issue) for some time.”

Tom Ryan, economic development manager for Pasco Economic Development Council Inc.,  said having training programs and a baseline of skilled labor in place is “a huge component” for luring large companies to a particular area.

“We’ve got to have (workforce) inventory,” Ryan said. “We’ve got to have a plan to tell those companies, ‘Look, we want your jobs here, and we have a plan to help you bring those jobs here.’”

Pasco County Commission Chairman Ron Oakley pointed out that Zephyrhills and the East Pasco area are working to position the area to do just that.

Pasco County Schools plans to build a technical high school by 2022 near the intersection of Curley Road and Kiefer Road in Wesley Chapel that will hold nearly 900 students.

Meanwhile, Withlacoochee River Electric Cooperative (WREC) plans to construct a 4,000-square-foot facility for AmSkills to teach manufacturing jobs.

Also, local business owner Kevin Bahr of Bahr’s Propane Gas & A/C is starting a teaching school to train propane service and HVAC technicians.

“The county is working very hard for jobs,” Oakley said. “Our county’s growing. We need jobs, and we need to teach them (the necessary skills).”

Elsewhere during the summit, State Rep. Randy Maggard commended Zephyrhills “for thinking ahead of schedule” in regards to its future and planned industrial hub.

Maggard, a Republican representing District 38, specifically applauded city leaders for this year putting a $2 million septic to sewer project at the top of their state appropriations request list.

The project includes decommissioning existing septic tanks to a residential subdivision and homes along Sixth Avenue and Armstrong Street, with potential for sewer expansion to additional properties in the future.

The project aims to prevent springs from dying because of nitrates from septic tanks.

“At the end of the day, if we don’t have water, none of this matters,” Maggard said. “We can talk about infrastructure, we can talk about a lot of things, but if we can’t provide water, it doesn’t matter at all.”

The elected official also gave this piece of advice for the city going forward: “You need to tell us where you want to go, and we need to help you get there in the long-term planning, funding, whatever it takes for us to be able to do that.”

Other summit speakers included Mohsen Mohammadi, chief operations officer for American Infrastructure Development; David Gwynn, District 7 secretary for the Florida Department of Transportation (FDOT); and Danielle Ruiz, economic development manager for Duke Energy.

Published October 23, 2019

Economic summit to focus on industrial hub

October 2, 2019 By Kevin Weiss

Local business and government leaders in Zephyrhills will join together for an event that will spotlight the city’s industrial corridor and ongoing efforts to cultivate high-wage manufacturing jobs.

The third annual Zephyrhills Economic Summit is scheduled for Oct. 9 from 9 a.m. to 1 p.m., at Zephyrhills City Hall, 5335 Eighth St., in Zephyrhills.

The summit primarily will focus on the city’s forthcoming industrial corridor master plan and Zephyrhills Municipal Airport runway extension, according to a press release from the Greater Zephyrhills Chamber of Commerce.

Greater Zephyrhills Chamber of Commerce executive director Melonie Monson is organizing the third annual Zephyrhills Economic Summit.

Other topics will broach infrastructure and the East Pasco roadway network, plus updates on various state and county intergovernmental collaboration projects in the region.

The event is presented by the Zephyrhills Economic Development Coalition (ZEDC) in partnership with the City of Zephyrhills and the Zephyrhills chamber.

Registration is $10 and will include lunch and continental breakfast.

The summit will feature interactive discussions and presentations from the following speakers:

  • Billy Poe, Zephyrhills city manager Billy Poe
  • Dr. Randy Stovall, Zephyrhills chamber president
  • Todd Vande Berg, city planning director
  • Mohsen Mohammadi, chief operations officer for American Infrastructure Development
  • David Gwynn, District 7 secretary for the Florida Department of Transportation (FDOT)
  • Randy Maggard, State Rep. District 38
  • Ron Oakley, chairman of the Pasco County Commission
  • Tom Ryan, economic development manager for Pasco Economic Development Council, Inc.
  • Danielle Ruiz, economic development manager for Duke Energy

Zephyrhills’ proposed industrial development hub focuses on a large grouping of industrial properties and adjacent areas within the Chancey Road corridor and municipal airport.

The planning area is generally bound by Melrose Avenue to the north, the CSX Transportation railroad and U.S. 301 to the west, Pattie Road to the south, and Barry Road and the Upper Hillsborough Wildlife Management Area to the east. That encompasses approximately 9.76 square miles (6,248 acres), including 33% within Zephyrhills and the remainder in unincorporated Pasco County — representing the largest aggregation of industrial lands in Pasco.

Zephyrhills chamber executive director Melonie Monson, who’s organizing the summit, underscored the need to build out the industrial corridor, to recruit employment-generating manufacturing companies and to develop a middle-class workforce in Zephyrhills.

The city is pining for a “medium-sized industrial manufacturer,” Monson said, to give local high school graduates a place to work, so they can remain in the community.

The chamber director believes that Zephyrhills could attract such a company soon. She cited the city’s recent efforts to partner with Pasco County to spend millions of dollars to extend water and sewer to the industrial site.

“It’s just ready for industry, it just is,” she said.

Monson put it this way: “We’re excited the city’s being proactive instead of reactive, so when that big person hits and says, ‘I want to come here,’ we’ll be ready for that and say, ‘Here’s your spot, this is what we have, these are the incentives, this is your workforce.’

“That’s what we’re working toward, to put all those pieces together to make sure that we get what we want here,” Monson said.

She said the industrial corridor also could pave the way for other companies in distribution, light manufacturing, aviation and so on.

“I believe it’s going to have a lot of different textures to it,” the chamber executive said.

She is encouraged by the city’s direction in recent years of attracting younger families and groups to live, work and play.

She mentioned the downtown area alone has added a brewery, a billiards hall and axe-throwing venue, and other things to do.

Zephyrhills also is in the midst of getting a state-of-the-art tennis center and thousands of new homes and apartments.

The city recently landed its first Starbucks and Wawa. A Chick-Fil-A in the works.

Other notable businesses set to come online include Aldi Supermarket, PetSmart, Marriott Fairfield Hotel and Dollar General.

“We’re getting there. In the last three or four years you’ve just seen this huge spur of development,” Monson said.

Previous Zephyrhills economic summits focused on the medical community and education. Monson said next year’s will likely be geared around workforce development.

The summits encourage stakeholders to collaborate to help move Zephyrhills forward as a viable community.

“We’re the only community in Pasco County that’s doing something like this — where we have a coalition that really focuses on pro-business, pro-education, trying to make our community stand out in the midst of all of the other communities.

“We just every year want to make sure that we let people know what we really have here and what we’re doing and why you might want to come and be a part of the Zephyrhills community,” Monson said.

For information and to register for the summit, contact Greater Zephyrhills Chamber of Commerce director Melonie Monson at (813) 782-1913 or

Published October 2, 2019

 

 

Zephyrhills plans for future industrial hub

June 19, 2019 By Kevin Weiss

The City of Zephyrhills is developing a master plan aimed at increasing high-wage industrial jobs and boosting the region’s economy.

Called the Zephyrhills Industrial Corridor Plan, it focuses on a large grouping of industrial properties and adjacent areas within the Chancey Road corridor, near the Zephyrhills Municipal Airport.

The City of Zephyrhills is developing a master plan aimed at increasing high-wage industrial jobs and benefits. The proposed Zephyrhills Industrial Corridor plan is long-range in nature, geared at guiding growth and development for the next 20 years or so. (Courtesy of City of Zephyrhills)

The proposed master plan industrial project is long-range in nature, geared at guiding growth and development for the next 20 years or so.

Details of the preliminary plan were shared by urban planning consultant Tammy Vrana at a June 10 city council meeting.

The planning area is generally bound by Melrose Avenue to the north, the CSX Transportation railroad and U.S. 301 to the west, Pattie Road to the south, and Barry Road and the Upper Hillsborough Wildlife Management Area to the east.

It encompasses approximately 9.76 square miles (6,248 acres), including 33 percent within Zephyrhills and the remainder in unincorporated Pasco County, representing the largest aggregation of industrial lands in Pasco.

According to the draft plan, about 1,630 acres of that has already been designated for industrial land use, and another 215 acres for commercial. About 631 acres consists of existing residential property.

Two CSX mainline railroads traverse the area, the plan shows, accessible to Port Tampa Bay and the CSX Central Florida Intermodal Logistics Center.

The Zephyrhills Municipal Airport, a general aviation airport, also is located in the heart of the plan area, which can accommodate needs of business travelers.

In her presentation, Vrana underscored the need for Zephyrhills to begin planning now for industrial development, and finding ways to identify and recruit employment-generating manufacturing companies.

“There’s no better way to growing your middle class,” Vrana said, “than having good paying, industrial jobs.

“It diversifies your economy, so you’re not relying on just a couple of industries segments, and that way you’re better able to weather economic cycles,” she said.

Vrana explained an industrial corridor would help bring in dollars from outside the community, which she said in turn creates more business activity within local shops, restaurants and so on.

Shown here is the planning area for the Zephyrhills Industrial Corridor, generally bound by Melrose Avenue to the north, the CSX Transportation railroad and U.S. 301 to the west, Pattie Road to the south, and Barry Road and the Upper Hillsborough Wildlife Management Area to the east. It encompasses approximately 9.76 square miles (6,248 acres), including 33 percent within Zephyrhills and the remainder in unincorporated Pasco County.

“The revenues that you get from sales tax and property taxes…those things go to pay for your public services and amenities that are enjoyed by the entire community,” said Vrana.

Vrana stressed the need for the city to form partnerships with the Pasco County Metropolitan Planning Organization (MPO) and the Florida Department of Transportation (FDOT) to create a “beltway” network of four-lane roads and more roadway connectivity to the interstate system. Investing in other infrastructure and operational improvements to reduce congestion and increase the efficiency of freight movement are needed, too, she said.

Quality of infrastructure is typically the top criteria for companies in deciding to relocate or move to a particular area, the consultant noted.

Vrana told the council: “You need to consider hard infrastructure, the things that you typically think about, but also those soft infrastructure assets such as education, public-private partnerships and just simple networking opportunities for community businesses.”

Vrana went on to identify potential opportunities for commercial development and placemaking around State Road 39 and Chancey Road.

She said that area could be utilized for retail, hotel, gas station and more. It also can incorporate some recreational accents, perhaps an extreme bike course and walking trails “to make the area a little bit nicer for walking, shopping, and as a workplace,” Vrana said.

“Just because it’s an industrial area doesn’t mean that it can’t look nice, that it can’t be spruced up, and have some nice trees and landscaping,” Vrana said.

The city’s industrial master plan is being funded through a technical assistance grant from the Florida Department of Economic Opportunity.

The planning process for the master plan began in January. That included gathering relevant information and organizing a series of workshops, stakeholder’s meetings and open houses.

Vrana said next steps for the drafted plan include sketching up detailed conceptual layouts “and just look at the different things the city and its partners can do to increase business in this area.”

Additional opportunities for public input will be offered in late summer following development of plan illustrations and other refinements based on community feedback.

“I think that we all recognize the importance Zephyrhills of the industrial corridor brings us,” council president Ken Burgess said. “I’ve attended some of those workshops and meetings, and they’re very informative. And, there’s a lot of great discussion and feedback that I’ve seen, and I like the way the goals tie not into not just when you think about an industrial corridor, but the entire city and education, and all that.”

Councilman Lance Smith also voiced his approval of the industrial corridor initiative, but believes the city also must find ways to maintain its small-town vibe in the face of growth.

Smith put it like this: “I mean, I love going out to Wesley Chapel, but I would never live there, O.K. It’s a wonderful place to visit, but I like out downtown, I like our small town charm.”

Published June 19, 2019

Zephyrhills wants public input on industrial plan

June 5, 2019 By B.C. Manion

The City of Zephyrhills is inviting public comment on a plan aimed at increasing high-wage industrial jobs and benefits.

The proposed plan focuses on a large grouping of industrial properties and adjacent areas within the Chancey Road corridor, near the Zephyrhills Municipal Airport, according to a news release from the city.

The preliminary plan includes an assessment of conditions and trends, including a high-level real estate assessment.

The city offered an opportunity for the public to weigh in at an open house-style meeting on June 4 from 3 p.m. to 5 p.m., at City Hall, 5335 Eighth St., in Zephyrhills, an event planned to occur after The Laker/Lutz News’ press deadline. City planning staff members were expected to be on hand to provide information and answer questions.

Later the same day, the Planning Commission also was scheduled to take up the issue at its meeting, also at City Hall, which begins at 6 p.m.

City staff also will present the preliminary plan at the Zephyrhills City Council meeting, also at City Hall, on June 10, beginning at 6 p.m.

The planning area is generally bound by Melrose Avenue to the north, the CSX Transportation railroad and U.S. 301 to the west, Pattie Road to the south and Barry Road and the Upper Hillsborough Wildlife Management Area to the east.

It encompasses approximately 9.76 square miles, including 33 percent within the City of Zephyrhills and the remainder in unincorporated Pasco County.

It is the largest aggregation of industrial lands in Pasco County, according to the release.

Two CSX mainline railroads traverse the area.

It is accessible to Port Tampa Bay, the CSX Central Florida Intermodal Logistics Center, rapidly expanding consumer markets and Central Florida, the release notes.

The Zephyrhills Municipal Airport, a general aviation airport, also is located in the heart of the plan area, which can accommodate needs of business travelers.

Published June 05, 2019

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