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Growth is coming to Zephyrhills

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Activity is on the rise in the City of Zephyrhills — from multiple new housing developments, to myriad airport and roadway improvements, to the prospect of wholesale changes to its local 911 communication operations.

Zephyrhills City Manager Billy Poe offered a look at what’s happening in the city, during a speaking engagement at last month’s East Pasco Networking Group breakfast meeting at IHOP in Dade City.

Zephyrhills City Manager Billy Poe was the guest speaker at the East Pasco Networking Group’s March 9 breakfast meeting, at IHOP in Dade City. (Kevin Weiss)

The city’s residential development is booming, Poe said.

“You see it when you’re driving down the road, driving down (State Road) 56, everywhere you go, anywhere you go, you see the development happening,” he said, during the March 9 breakfast meeting.

There are nine housing developments totaling about 3,000 units on the books, Poe said. The housing styles include townhomes, single-family homes and apartments.

The additional housing is expected to bring an estimated 7,000 new residents to the municipality, when all is said and done, Poe said.

These developments are predominately situated beyond the Zephyr Commons Shopping Center and Walmart off Gall Boulevard, as well as around the Sarah Vande Berg Tennis & Wellness Center along Simons Road. The projects are in varying stages, from preliminary plans to homes under construction, Poe said.

“Zephyrhills will definitely be changing as we move through this, God willing the economy stays the way it’s going for us,” Poe said.

Airport gets a lift
Several enhancements are coming to the Zephyrhills Municipal Airport, which spans some 900 acres of land donated to the city after World War II.

Most notable is moving forward with the extension of Runway 1-19. It’s increasing to 6,200 feet, up from 4,700 feet.

The longer runway will accommodate larger corporate jets and will bolster industry in the surrounding airport vicinity. It also will provide support, in the long-term, for an industrial corridor, in the area of Chancey Road.

The Runway 1-19 project also calls for a Taxiway B extension, paved runway shoulders and construction of an access road.

The $6.5 million runway extension project, funded via state appropriations and Penny for Pasco, is expected to be completed in November. The city recently awarded a construction bid to Plant City-based C.W. Roberts Contracting for the work.

Poe detailed how instrumental State Sen. Wilton Simpson, R-Trilby was in securing funding, given that improved transportation via air travel is one of Florida’s long-range goals for its communities.

Poe put it this way: “Sen. Simpson helped push this project forward, because he saw the importance of having a longer runway and being able to bring in those corporate jets to Zephyrhills.”

Poe also emphasized that the move isn’t a preamble for the airport to eventually expand into  a cargo hub — something recently implemented at Lakeland’s Linder International Airport in partnership with Amazon.

“There’s been some rumblings that, ‘Hey we’re going to go try to look like Lakeland and try to get cargo jets and all that.’ That is not true. Our goal is to be the best general aviation airport around,” Poe said.

For that scenario to even be considered, Poe said, the airport would need to install a tower and an Airport Rescue and Firefighting Station (ARFF) to clear zones and angles, among other considerations. “A lot of things that would have to be done,” he said. “Now, if somebody wants to come in and pay for that, we can have a conversation, (but) the city is not doing that.”

Other boosts are planned for the airport, too.

This includes upgrading its fuel farm, which features a pair of 20,000-gallon tanks some 25 years old. Poe said the state is funding 80% of the fuel farm upgrade, while the city is on the hook for 20%. The bid for this project is expected to be awarded in May.

There’s also plans to rehabilitate Taxiway A — which runs along Runway 5-23 — due to asphalt pavement reaching the end of its useful life. The project is currently in the design phase with projected construction coming in November. Poe said the FAA will fund 90% of the $3.3 million project, with the FDOT (8%) and the city (2%) contributing the remaining sum. “We would not be able to do it without partnerships with DOT, FAA, the state, all of those different grant dollars,” he said.

Installing some more corporate hangars at the airport is another objective, among others Poe said.

Roadwork improvements en route
Aside from the airport, several roadwork projects also are in the pipeline for the burgeoning East Pasco municipality.

Among other roadway improvements, the city has entered the design phase for paving the remaining northern portion of Simons Road, from the Links of Silver Oaks subdivision to Fort King Road. It will create a continuous north-south connector linking Eiland Boulevard to Fort King Road. (Courtesy of City of Zephyrhills)

The city manager said activity is well underway on the U.S. 301/Pretty Pond Road intersection project, which calls for the relocation of an existing signalized intersection from the shopping plaza entrance to Pretty Pond Road, a signalized intersection at Medical Arts Court, and all other required roadway improvements. The addition of signalized intersections at these locations serves to improve the mobility of the northeast section of the city, and become an economic driver for the northeast and northwest corners of Pretty Pond to be developed into a national grocery store, national chain hotel, pet supply store and chain restaurants.

The $2.3 million project is fully funded through a state appropriation.

Meantime, the city has entered the design phase to pave the remaining northern portion of Simons Road, from the Links of Silver Oaks subdivision to Fort King Road, making a continuous north-south connector linking Eiland Boulevard to Fort King Road. Upon completion, residents living on the north end of town will have another option onto Eiland Boulevard, and otherwise helping eliminate congested traffic.

The city manager expects the Simons Road construction project to bid out around October, adding “hopefully by this time next year that road will be open.”

He explained the reason the city didn’t pave the entire road all at once was due to obstructing Duke Energy transmission poles. Now, the utilities company is in the process of relocating those poles at no cost to the city, Poe said, noting it would’ve cost the city around $2 million to move them at the time a couple years ago. “The city works very hard to get those grant dollars and tries to stretch the taxpayer dollars as far as we possibly can,” he said.

He added the city also is seeking grant funding, plus partnerships with the county and Lennar development to add a traffic signal at the Simons Road/Eiland Boulevard intersection, to alleviate traffic coming to and from the Sarah Vande Berg Tennis & Wellness Center, at 6585 Simons Road.

Elsewhere, the city plans to extend Dean Dairy Road from Pretty Pond Road north to Kossick Road. This action, Poe said would “help alleviate some of the traffic going up onto U.S. 301 and being able to access (Zephyr Commons) Publix and things from that back road.”

Poe otherwise detailed how the city spends roughly $400,000 per year repaving and rehabbing its local roadway network, using techniques like full-depth reclamation and micro seal to extend their useful life. The city’s streets department otherwise maintains roughly 66 miles of roadways throughout Zephyrhills, the city manager said.

Published April 07, 2021

Proposal for design standards sparks debate

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A proposal to enact new design standards in the Zephyrhills Community Redevelopment Agency (CRA) area has prompted debate.

On one hand, the design standards can promote across-the-board architectural and visual uniformity and compliance — to protect and enhance property values in the CRA.

On the other hand, if care isn’t taken, the standards can become cumbersome and expensive.

Those were some of the main points raised during the discussion of a proposed set of design standards that would apply to the CRA’s roughly 500-plus acre historic area, which encompasses the center spine of town.

The Zephyrhills Community Redevelopment Agency (CRA) is considering implementing comprehensive design standards within its 500-acre historic district, relating to residential and commercial architecture, along with regulations pertaining to site access, circulation, parking, lighting, tree preservation and more. (Courtesy of City of Zephyrhills)

It’s an extensive undertaking.

Gail Hamilton, director of the CRA, has worked on the past few years, in conjunction with Kimley-Horn, a planning, design and engineering consulting firm.

An 83-page drafted document was presented last month to the Zephyrhills CRA Board, which is chaired by all five city council members and mayor.

It contains regulations outlined in specific detail that pertain to site access, circulation, parking, lighting, tree preservation. It also has various requirements related to residential and retail space — particularly up and down Gall Boulevard and along cross streets.

For example, it calls for all drive-thru restaurants and banks to have buffering in the form of fences, gates, hardscapes and streetscapes.

It also calls for new streetlights built on public or private property to be required to take on a distinct historical look similar to what’s seen along City Hall and the Zephyrhills Public Library — which is a decorative fixture with Florida Vernacular style and black finish. By contrast, cobra head and shoebox style fixtures on top of an aluminum light pole, which frequently are seen in big box store parking lots, would be prohibited.

Another goal calls for tree preservation and creating, or maintaining, canopied roads — which are characterized by limbs of large trees that provide a lush and shaded effect, overhead.

The document also outlines a number of other restrictions, such as limiting the number and size of business signs and prohibiting residential parking on the grass.

Kelley Klepper, a project manager for Kimley-Horn, emphasized the significance of establishing concrete design standards throughout the CRA.

“A good design is the starting point for a great community. You’ve got a lot of great bones here in the city, especially within the CRA,” Klepper said.

Firm standards will help create the community’s desired aesthetic, and create accountability among property and business owners, he added.

“We want to make sure what we’re talking about has some teeth, because ultimately the CRA is that key focal point within itself,” Klepper continued.

Ensuring any new streetlights within take on a Florida Vernacular historical look is one of the many objectives in the CRA’s proposed 83-page design standards document. The CRA Board tabled a decision on whether to approve the design standards within its 500-acre district during a meeting last month.

“A lot of times we hear guidelines, we hear overlays. A guideline is just that, it’s a guide. It’s not a, ‘Thou shall,’ it’s a, ‘Well, we’d really, really appreciate it if you could,’ and there’s no teeth to it,” Klepper said.

Hamilton said the CRA would offer various incentives and partnership opportunities to help new and existing properties get up to code.

She said she has spoken with multiple residential and commercial developers who did not object to the design standards. If anything, they’re encouraged, because it provides a roadmap and expectations for the city’s future plans, she said.

“Developers want to know that,” Hamilton said.

She also talked about the value of having design standards.

“Your investment is going to be protected, because the person next to you is going to have to do the same thing. Rising tides lift all boats….” Hamilton said.

The CRA board, however, wants more specifics before taking stand. It tabled the issue until it receives additional information.

Board vice president Alan Knight cautioned strongly against overregulation.

He pointed to The Villages in Sumter County as an example, referencing a recent hot-button case where a couple was sued by the community’s development district after placing a 1-foot cross on display in their front yard, therefore violating a “lawn ornament” deed compliance.

“Every time I roll this page, all I see is another rule and another rule and another rule, and I just don’t want us to get into the idea that we’re so many rules that we can’t expand,” Knight said.

Board member Charles Proctor expressed similar concerns .

“I just don’t want to be super restrictive,” Proctor said. “I understand, we don’t want a bunch of junk cars with no tags in people’s yards, but on the same hand, I just want to be cautious.”

Meanwhile, board member Lance Smith thinks design standards are necessary.

However, Smith added:  “I don’t want them to be too costly to the people. Believe me, I’m for ‘em, but we’ve got to be real careful.”

Hamilton said the design standards don’t contradict anything the city already has on the books with its form-based code and land development code.

The document helps organize all present city ordinances, with some additional expansions and clarifications, and multiple visual examples for better understanding, she said.

Hamilton also observed the standards are not as strict as seen in HOA/deed restricted communities, such as Silver Oaks. “They tell you certain things about what you can or cannot do with your property. I can assure you these are much less than those,” she said.

Klepper described the proposed standards as a “baby step” compared to what other municipalities have done with their respective historic districts.

The project manager mentioned some have gone so far as to regulating parking lot line colors or the font and lettering of business signage.

“We didn’t want to go anywhere near that,” Klepper said. “The document we have is not punitive; it’s not so many rules we can’t follow.”

He continued, “At the end of the day, what we’re trying to do is increase property values. If you maintain your property, if your neighbors maintain their property, what’s going to happen to the valuation of that neighborhood? It’s going to go up.”

But, the board said it wants to see an example of a commercial business or homeowner go through a mock review and submittal process. That will give them a better idea of how much time and expense the new standards will create for someone who is looking to buy or invest in the city, they said.

The Zephyrhills CRA is a dependent special district in which any future increases in property values are set aside in a Trust Fund to support economic development and redevelopment projects within the designated district.

Although it functions within the City of Zephyrhills, the Zephyrhills CRA is a separate and distinct legal entity.

The district generally spans from Hercules Park to C Avenue, and from Zephyr Park to 17th Street. Within those boundaries are the following historic neighborhood districts: Hercules, Historic Jeffries, Historic Abbott, Moore’s Estate, Zephyr Lake, Oakside and Plaza.

Published September 09, 2020

Development is ramping up in Zephyrhills

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Except for some weeks throughout March and April, the COVID-19 hasn’t halted much new development within the City of Zephyrhills.

That’s the word from Zephyrhills Planning Director Todd Vande Berg, who outlined a number of citywide projects during an East Pasco Networking Group virtual meeting on June 23.

Perhaps the most notable setback, Vande Berg said, involved a slight delay in court installations at the forthcoming Sarah Vande Berg Tennis and Wellbeing Center, due to some extra safety and travel precautions taken from Miami-based construction crews.

However, the nearly $5 million project on Simons Road is proceeding well, with a grand opening scheduled for mid-to-late August.

Zephyrhills Planning Director Todd Vande Berg was the featured guest speaker at an East Pasco Networking Group virtual meeting on June 23. (File)

Aside from that, the planning director said, “I haven’t heard of a lot of slowdown, at least in our community.”

Underscoring the point is the myriad projects and initiatives Zephyrhills has in the pipeline — mainly in regards to new residential construction.

Larger single-family developments underway include The District at Abbott’s Square, Zephyr Lakes, Hidden River, Links at Calusa Springs, plus various expansions to the Silver Oaks and Silverado communities, respectively.

In other words, the city’s real estate market is “very hot right now,” Vande Berg said.

He explained, “I don’t know where all these people are coming from, but these housing subdivisions are selling homes for over $300,000 with HOAs and CDDs. I wasn’t sure how that’d work in Zephyrhills, but you drive up to Silverado and before the lot infrastructure is completed, you’re seeing a ‘Sold’ sign, so it is amazing.

“Even through this COVID-19 environment the residential housing…has really stayed very strong, which helps the city from a budget and revenue standpoint.”

Vande Berg added another 550-plus residential development is being planned around the new tennis center and should be underway a year or so from now.

The Lennar project will feature one-story villas, two-story townhomes and three different lot sizes. “It’s going to be a unique project,” Vande Berg said, adding, “we’re just beginning the due process on that.”

The planning director touched on a number of commercial developments, too.

Much is contingent on the addition of two signalized intersections on U.S. 301, Pretty Pond Road and Medical Arts Courts.

Funding for the $2.3 million project is in the state budget for this fiscal year. The aim of the traffic signal project — already out to bid — is to speed up potential commercial development in the northeast and northwest corners of U.S. 301 and Pretty Pond, and to improve access to the Merchants Square and Townview Square shopping centers.

The project will “spur a lot of development” along the intersection, Vande Berg said.

Additionally, a slew of light industrial businesses have recently set up shop at Park Place Center — an industrial park situated on Chancey Road south of Skydive City. That development is funded by a group of local investors.

“There’s a lot of activity going on in there,” Vande Berg said. “If you get a chance, go back there and drive around in that industrial park and you’ll see everything that’s going on in there.

Zephyrhills will join more than 100 other cities and water treatment facilities across the country in a federal lawsuit that is going after various companies that manufactured firefighting foam containing chemicals found to contaminate water wells. (File)

“We’re always excited when we have new, quality industrial manufacturing coming in, that creates jobs, they don’t require a lot of city services, and they generate a lot of ad valorem revenue for the city, so it’s always very positive, and you see that happening, to help diversify our community economy, and just good business overall,” Vande Berg said.

Another visible construction project underway is the rebuild of Jerry’s Crystal Bar on Gall Boulevard. The bar had been a community landmark downtown for over 60 years, until a fire destroyed the building last May.

The project will fall under the requirements of the city’s form-based code for the U.S. 301/Gall Boulevard corridor area, whereby the facade is aligned right up to the street with a wide sidewalk and all parking is situated behind the bar.

The planning director described the new building as “a big improvement” from beforehand, adding future projects within the corridor will be required to meet form-based code — a tool used to regulate new development in a manner compatible with the community’s vision.

For example, Vande Berg noted a builder is looking to erect townhomes on Seventh Street, so those structures likewise would be situated right up to the street with backlot parking.

Vande Berg observed of the zoning regulations: “You’ve probably seen that in other communities where it’s been pretty successful, so we’re doing the same thing here.”

Another anticipated project moving along is a new 14,000-square-foot Veterans Affairs clinic, at 378727 Eiland Blvd. Construction broke ground last June, but work halted after last-minute changes to modify the facility’s design and layout.

Those site plan changes were recently approved by the city’s review committee, Vande Berg said, “so they should be getting along with that pretty soon, we anticipate.”

In the arena of new eateries, Zephyrhills is set to land Chipotle and Chick-fil-A franchises in the near future.

Chipotle has been approved by the city for a small commercial outparcel in the Zephyr Commons Shopping Center and construction should begin soon, Vande Berg said.

Chick-fil-A, meanwhile, will be located at the northeast corner of U.S. 301 and Pretty Pond Road. The franchise is likely waiting until the new traffic light project is a go before construction gets underway, Vande Berg said.

Some other updates and happenings for Zephyrhills the planning director shared:

  • An extension of Kossik Road is complete, to service the Abbott Park residential development.
  • The city is working with the Florida Department of Transportation (FDOT) on continuing State Road 56 east of U.S. 301 with four-lane alignment alternatives, as well as one-way pairs on Gall Boulevard.
  • The city received a $15,000 grant from Duke Energy toward the long-range Zephyrhills Industrial Corridor master plan.
  • The city has applied for a $15,000 grant from the Florida Department of Economic Opportunity (DEO) to revamp the housing element of its comprehensive plan.

Published July 08, 2020

Zephyrhills is gearing up for big changes in 2020

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As a new decade approaches, the City of Zephyrhills plans to open a much-anticipated tennis facility, plans to extend its airport runway, will be engaged in infrastructure improvements and could possibly end a 60-year tradition of operating its own fire department.

Here’s a closer look for what’s on the horizon for 2020 and beyond:

Sarah Vande Berg Tennis & Wellness Center
The $4.9 million Sarah Vande Berg Tennis & Wellness Center is expected to be open in late summer, about a year after its July 2019 groundbreaking.

The much-ballyhooed facility, at 6585 Simons Road in Zephyrhills, will feature:

  • Eleven outdoor tennis courts (eight clay, two hard surface, one exhibition), eight pickleball courts and four padel courts
  • An adjoining 7,400-square-foot indoor wellness center, with a fitness and rehabilitation studio, salt/sauna room, cryotherapy, pro shop, café, kid’s area and more.

Zephyrhills City Manager Billy Poe recently told The Laker/Lutz News that the city also has requested an additional $1.5 million in state appropriations for a second phase of the project, which would encompass a 30,000-square-foot multipurpose indoor facility for tennis, soccer, athletic training, banquets, receptions and so on.

Zephyrhills Fire Department consolidation?
The Zephyrhills Fire Department could be absorbed by Pasco County Fire Rescue sometime in 2020, after nearly 60 years of operation and tradition.

The county is drafting up a tentative agreement that will be presented and reviewed by Zephyrhills officials sometime in early 2020, Poe said.

The move is due in part to funding and staffing issues that have plagued the city’s fire department, the city manager said.

Should the merger occur, Pasco County Fire Rescue would operate the city’s two fire stations and would absorb the city’s fire department personnel at their proper pay step.

The county also would ensure and maintain additional staffing needs at both stations and place an ambulance within the city limits.

Zephyrhills Municipal Airport’s runway 1-19 is getting a $5.9 million extension. (File)

Airport runway extension
Work is progressing to extend Zephyrhills Municipal Airport’s runway 1-19, a measure to accommodate larger passenger and corporate jets, and spur aviation and industrial development.

The city received $5.9 million in state appropriations to extend the runway by 1,200 linear feet — which will bring it to about 6,200 feet.

Engineers and officials are analyzing the design of the project, keeping in mind any potential  impacts it could have on Skydive City’s landing zone, Poe said.

The airport also is set to receive an upgraded fuel farm, as well as airfield beacons and lighting improvements, he said.

Relocation of U.S. 301/Pretty Pond Road traffic signal
Development plans at and near the corners of U.S. 301 and Pretty Pond Road have prompted the relocation of the traffic signal that currently is located at Merchants Square and Townview shopping centers, to a new location at Pretty Pond Road.

The city is working with the Florida Department of Transportation on the design, and has requested $2.3 million in state funds  for the project. If funding comes through, construction likely would begin in August or September. Completion is targeted for early 2021, the city manager said. Relocating the signal would improve traffic flow, he said.

Meanwhile, the city has budgeted $600,000 for road resurfacings in 2020, the most significant being 12th Street in front of Zephyrhills High School.

New developments on tap
Zephyrhills expects to see a surge in population growth over the new decade, as residents move in to make their homes in residential projects that are now at the permitting stage, are already coming out of the ground, or have received entitlements for future development.

Larger single-family developments include The District at Abbott’s Square, Zephyr Lakes, Hidden River, as well as expansions to the Silver Oaks and Silverado communities. Meanwhile, Wire Ranch Apartments and Pretty Pond/Wire Road Apartments are some of the larger multifamily units in the works.

Commercial development is expected to follow.

Chipotle and a Chick-Fil-A are expected to open in Zephyrhills, and there are rumors the city could become home to some other chain restaurants and businesses.

Published January 01, 2020

Development projects underway in Zephyrhills

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Much development is on tap for the city of Zephyrhills — from new commercial and residential properties, to ongoing road construction projects.

Zephyrhills planning director Todd Vande Berg discussed a number of those projects as the guest speaker of the East Pasco Networking Group’s February breakfast meeting.

Among the most ballyhooed is the Sarah Vande Berg Memorial Tennis Center, which will be situated west of Simons Road.

Zephyrhills city planner Todd Vande Berg discussed several city development projects at a recent East Pasco Networking Group breakfast meeting at IHOP in Dade City. (Kevin Weiss)

The speaker said the $3.5 million project is expected to break ground in May or June: “We’re getting real close with the final engineered site plan, as well as the architect plans.”

The facility will include a mix of 11 full-size outdoor clay courts and hard courts, including an exhibition court to attract various United States Tennis Association (USTA) sanctioned tournaments.

It also will feature multiple pickleball and padel courts, racquet sports “becoming more and more popular,” Vande Berg said.

Meanwhile, the indoor portion of the center will include a lobby and seating area, community room, kid’s club room, fitness center, plus “other unique elements,” like cryotherapy and salt room chambers. Additionally, Wesley Chapel-based Buttermilk Provisions restaurant will have an in-house bakery and coffee shop with artisan offerings.

The project is a public-private partnership between the city and Tennis P.R.O and its owner, Pascal Collard, who will operate and manage the tennis facility.

The tennis center is named after Vande Berg’s daughter, a former Zephyrhills High School district champion, who died in an automobile accident at the age of 21 in October 2015.

Much of the project’s funding is being offset by various impact fees and grants, Vande Berg said.

The city planner believes the tennis center could have international draw.

He said the USTA recently inquired about having the facility someday host matches for the Fed Cup, regarded as the premier international team competition in women’s tennis.

“It’s going to be a unique opportunity for all Pasco County and the region,” Vande Berg said of the tennis facility. “It’s going to be a huge deal.”

The speaker also noted some indoor/covered tennis courts could potentially be phased in later, at the discretion of the facility’s management team.

“That would make us very unique in the state of Florida, because there’s only one other facility in the state that offers that,” he said.

Also in the arena of business development, Vande Berg mentioned the city is working on a master plan for its industrial corridor — which encompasses about 4,000 untapped acres of property along the Zephyrhills Municipal Airport — to create a regional hub for light manufacturing companies.

Vande Berg said the master plan ties in with the four-lane extension of State Road 56 to U.S. 301.

The speaker noted Zephyrhills is also pursuing an additional extension to State Road 56 that would link to State Road 39; the city received $1 million in the Florida 2019 budget to fund a planning study for the project.

“One thing that we’ve heard from some manufacturers was, ‘Well, we need access to a four-lane road,’” Vande Berg said, “so that’ll make a big difference.”

Aside from trying to expand its industrial footprint, other commercial projects are in the works in Zephyrhills.

The city is set to get a Chick-Fil-A, Aldi Supermarket, PetSmart, Marriott Fairfield Hotel and Dollar General, along with other businesses.

Florida Medical Clinic is also undergoing a major health care facility expansion along Eiland Boulevard and Simons Road, Vande Berg said.

“There’s a lot going on in Zephyrhills,” the city planner said.

Vande Berg also touched on the city’s residential development, noting thousands of new homes and apartments will be coming online in the next decade.

Some of the larger developments include The District at Abbott’s Square, Zephyr Lakes, Hidden River, and expansions to the Silver Oaks and Silverado communities, while Wire Ranch Apartments and Pretty Pond/Wire Road Apartments are some the larger multifamily units in the works.

“The residential housing is booming,” Vande Berg said. “We have a couple thousand units coming on board and they’re not all retirees. A lot of these homes are single-family, younger families with kids.”

Published March 06, 2019

Zephyrhills projects on the way

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The Zephyrhills CRA (Community Redevelopment Agency) has several projects on tap for its 30-year master plan.

Gail Hamilton, in her first year as CRA director for the city of Zephyrhills, gave an overview of what’s expected during the Greater Zephyrhills Chamber of Commerce’s monthly meeting on March 3.

The CRA oversees a 520-acre defined district that essentially encompasses the center spine of the city, generally between Hercules Park to C Avenue, and from Zephyr Park to 17th Street.

Zephyrhills CRA director Gail Hamilton spoke to the Greater Zephyrhills Chamber of Commerce on March 3. She outlined several projects for the CRA’s 30-year master plan. (Kevin Weiss/Staff Photos)
Zephyrhills CRA director Gail Hamilton spoke to the Greater Zephyrhills Chamber of Commerce on March 3. She outlined several projects for the CRA’s 30-year master plan.
(Kevin Weiss/Staff Photos)

Hamilton talked about the agency’s impending priorities—neighborhood cleanup, restoration of dilapidated homes and the development of Zephyr Park.

“The idea behind the CRA is that the city looks at the city limits and they look at…slum and blight conditions. …You look at different aspects of the community and you decide that the private sector, the market, is not going to bring up the conditions within that defined district,” Hamilton explained.

“One of the things the CRA does is look at the conditions, and try to come up with incentives…for people to invest and make the conditions better within the district, and therefore, increase the property values.”

Hamilton cited the Silver Oaks community as an example for the type of area the CRA is working to clean up.

“There’s no sidewalks, there’s no streetlights, there’s no driveways,” she said.

“People are parking on the grass, and the grass has died, and it’s just sand…blowing into the street. They haven’t painted the houses. The roofs are bad. There are appliances in the yards. Trash is blowing.

“Would you invest there? Would you buy a home? The answer is no,” she said.

The first step in improving the appearance of residential areas within the district was taken at the CRA’s last board meeting on Feb. 22, with the passage of a $10,000 Residential Paint Grant Program.

The program is open to residents of owner-occupied homes on a first-come, first-served basis. The grant provides up to $500 in matching funds. For example, if an owner spends $1,000 on paint, the CRA will provide $500. If an owner spends $400 on paint, the CRA will reimburse $200.

The Zephyrhills CRA (Community Redevelopment Agency) oversees a 520-acre defined district that essentially encompasses the center spine of the city, generally between Hercules Park to C Avenue, and from Zephyr Park to 17th Street.
The Zephyrhills CRA (Community Redevelopment Agency) oversees a 520-acre defined district that essentially encompasses the center spine of the city, generally between Hercules Park to C Avenue, and from Zephyr Park to 17th Street.

“We want to encourage people to paint their homes,” Hamilton said. “Nothing makes a house look better than a good coat of paint.”

In addition to residential properties, the CRA is looking to spruce up commercial property, and make the city more attractive for future business.

At the CRA’s next board meeting on March 28, the CRA is expected to pass a Commercial Sign Grant Program.

“Looking at the businesses around town, the signs really do need help,” the CRA director said. “The CRA is working to come up with designs for the different commercial districts, because if you’re on Fifth Avenue, the sign you put up is a whole lot different than the sign you would put up if you were on Gall Boulevard.

“We want to make sure you have an opportunity to put a sign up that is interesting, reflects your business, and really matches the district and the area that your business is in,” she said.

The CRA is making it a priority to incorporate better branding for “The City of Pure Water.”

“You go anywhere in the world and you say, ‘Zephyrhills,’ the first thing people say is, ‘water.’ Why is it that we have no water anywhere in downtown? There’s not a water fountain or even a picture of water,” Hamilton explained.

“When we finish this (30-year master) plan, at no time will you be in Zephyrhills that you don’t see, touch or hear water.”

Additionally, the CRA is embarking on a yearlong design plan for upgrading Zephyr Park.

Hamilton pointed out that a “great park” should make the city more attractive for visitors.

“It’s a great asset. It’s going to be a great investment for the city of Zephyrhills,” she said. “We will increase the redevelopment value of all the surrounding properties in that area.”

The agency is also in the midst of restoring the historic Jeffries House — leveling, replacing window frames and rehabbing the entire building.

“When you look at Zephyrhills, there’s not a tremendous amount of economic resources, so the historic resources we have, we want to honor them,” Hamilton said.

Published March 9, 2016