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Serving Pasco since 1981/Serving Lutz since 1964

Silverado Golf & Country Club

Busy 2021 anticipated for East Pasco communities

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The East Pasco municipalities of Dade City and Zephyrhills are poised for a busy 2021 in terms of infrastructure, development and other community programs.

Here’s a closer look at some of the highlights in the new year:

Dade City

A rendering of the type of large-sized heart-shaped sculptures that will be installed at city-owned properties in the downtown area. (File)

Let’s get artsy
“The Heart of Pasco County” moniker soon can be taken on quite literally in Dade City — in the form of an outdoor, permanent public artwork exhibit.
The Dade City Center for the Arts in February will celebrate the installation of a new outdoor public art exhibition — in the form of about a dozen 8-foot-tall metal heart sculptures painted by local artists and installed throughout historic, downtown Dade City.
Proposed locations for the 3D heart sculptures, which will have varied artwork patterns on each, include:

  • Hibiscus Park
  • City Hall/Police station alcove entrance or nearby
  • Green space entrance to Hardy Trail
  • Meridian Avenue/U.S. 301 intersection, near Dade City Heritage and Cultural Museum
  • Naomi S. Jones Park
  • Whitehouse historical landmark on Old Lakeland Highway
  • Lock Street/Hardy Trail intersection
  • Agnes Lamb Park near Meridian Avenue
  • Price Park
  • Watson Park
  • Dade City Garden Club
The Dade City Center for the Arts is facilitating more community art programs.

The community initiative is designed not only to color up the downtown area, but also to use public artwork as a photo opportunity and marketing tool, to encourage residents and visitors alike to stroll throughout city limits. More frills include installing QR codes on each sculpture mapping out the location of other city landmarks and providing information about a particular artist or meaning of the artwork itself.
The entire concept is similar to outdoor art events in other cities that bring together artists’ creativity with a sculptural icon that relates to the city. In Dade City’s case, its official seal has a heart shape surrounded by kumquats in its center.
The city’s arts center also has been approved to create a wall mural at the site of the former CenturyLink building at Hardy Trail and Eighth Street.

 

 

Dade City’s visitor information center will be built adjacent to the Roy Hardy Trail on Church Avenue. (City of Dade City)

Visitor’s information center coming
Roy Hardy Trail cyclists and exercisers alike will have a spot to take a breath, relax and learn about the happenings in their community all at once.
It comes in the form of a visitor’s information center adjacent to the Hardy Trail on Church Avenue.
The 1,380-square-foot open floor space will feature informational kiosks and mobile displays for all county tourism amenity partners.
The building also will be accompanied by two porches and a bike rack — its location designed to offer easy access off the Hardy Trail for users to gather and rest. The facility will have two family bathrooms, as well.
A groundbreaking is slated sometime in early 2021, with completion expected in the summer.
The project is funded with the help of a $250,000 grant from the Pasco County Tourist Development Council.

Sprucing up downtown
Dade City leaders have made it a priority for 2021 and beyond to ensure that the city’s historic downtown area is safe, clean and generally more desirable to stroll through.
The city is moving forward with plans to install additional crosswalks along Seventh Street and Meridian Avenue, and is improving stormwater drainage near Seventh Street and Pasco Avenue.
It also is exploring traffic-calming initiatives to reduce vehicle speeds. And, it is making public parking space changes, boulevard additions, and encouraging landscaped parklets to create additional outdoor seating areas.
Additional resources also will be dedicated to downtown cleanup — including mowing, weeding and litter patrol of city-owned properties in the Community Redevelopment Area.
Meanwhile, the city’s public works team is in the midst of enhancing the lighting downtown parking lots, as well as Agnes Lamb Park on Ninth Street.

Could Dade City try to leverage its recreation amenities, such as motocross, as it embarks on a rebranding effort? (File)

Marketing rebrand in the works?
The City of Dade City is plotting a full-scale marketing rebrand to capitalize on residential and tourism growth in Pasco County and Tampa Bay area, at large.

The city has earmarked $40,000 in this fiscal year’s budget toward a marketing and advertising plan, promotional activities and other contractual services.
But, before that money, and possibly much more, is allocated specifically, Dade City commissioners want to hear what the public thinks — and that includes local business owners, residents and other stakeholders.

Efforts to gather input throughout the year could take form in charrettes, surveys, monthly forums, and even door-to-door visits.

How to best promote its current and forthcoming amenities remains the looming question.
Does the city try to emphasize its unique collection of downtown shops and restaurants? Focus more on recreation attractions inside and outside the city limits? Leverage its budding reputation as a location for rural destination weddings? Or, perhaps will it simply brand itself as an ideal location to raise a family?


City of Zephyrhills

The rebuilding Jerry’s Crystal Bar is set to open in early 2021 on Gall Boulevard. (Courtesy of Jerry’s Crystal Bar)

Iconic business to reopen
The longest-operating bar in Zephyrhills is set to reopen in early 2021 — almost two years since it was destroyed by a fire.
The original Jerry’s Crystal Bar had been in business since 1954, at 5707 Gall Blvd.
That all changed in May 2019 when a two-alarm fire electrical in nature suffocated the building’s attic and roof, yielding a total loss.
A complete rebuild of the iconic, family owned establishment is coming along swimmingly since a May 2020 groundbreaking. The bar’s owners expect a grand opening ceremony in January or February.
The new building takes on an elevated, modernized look and is nearly double the size of the old structure. It also falls under the requirements of the city’s form-based code for the U.S. 301/Gall Boulevard corridor area, whereby the facade is aligned right up to the street with a wide sidewalk and all parking is situated behind the bar.

A rendering of the U.S. 301/Pretty Pond Road intersection project (File)

U.S. 301 intersection project to spur commercial activity
The completion of an intersection improvement at U.S. 301/Pretty Pond Road, expected in mid-2021, is expected to open up opportunities for increased commercial development.

The $2.3 million state-funded project calls for new traffic signals on U.S. 301 at Pretty Pond and at Medical Arts Court/ Townview Avenue, along with other median and roadway improvements.
Once construction is complete, the area is poised to land Chick-fil-A and Chipotle chain restaurants, among several other businesses and attractions.

Residential developments popping up
Don’t be surprised if “The City of Pure Water” get a little more crowded in 2021 and beyond.

Significant progress or completion is expected on a number of large-scale residential developments throughout the municipality.

With myriad new homes on deck, small town Zephyrhills is going to get a little more crowded. (File)

A slew of new housing communities is actively underway — such as Abbott Square, 700-plus units surrounding the new Sarah Vande Berg Tennis & Wellness Center off Simons Road; and Abbott Park, 500-plus units tucked behind the Zephyr Commons Publix Shopping Center, off Gall Boulevard.

Other notable homesites include the Link at Calusa Springs, north of Silverado Golf & Country Club; the Oaks at Pasco, southeast of Silverado Golf & Country Club; and Skybird Properties, off Alston Road near the municipal airport.

Simply put, the city’s real estate market is “very hot right now,” Zephyrhills Planning Director Todd Vande Berg said earlier this year.

“I don’t know where all these people are coming from, but these housing subdivisions are selling homes for over $300,000 with HOAs and CDDs. I wasn’t sure how that’d work in Zephyrhills, but you drive up to Silverado and before the lot infrastructure is completed, you’re seeing a ‘Sold’ sign, so it is amazing.

“Even through this COVID-19 environment, the residential housing…has really stayed very strong, which helps the city from a budget and revenue standpoint,” said Vande Berg.

More bells and whistles for tennis center?
Could the newly opened Sarah Vande Berg Tennis & Wellness Center continue to add to its wide range of features this year?

The northeast corner of the Sarah Vande Berg Tennis & Wellness Center on Simons Road is reserved for a an indoor multipurpose sports complex. (Courtesy of Sarah Vande Berg Tennis & Wellness Center)

Well, the City of Zephyrhills and the Zephyrhills City Council are giving strong consideration to a second request for state funding to expand the state-of-the-art facility on Simons Road.

The northeast corner of the 10-acre property has been reserved for a 30,000-square-foot indoor multi-purpose sports complex — enough room to handle four full-sized tennis courts, and can also be converted to accommodate soccer, weddings and even concerts.

This past year, Florida Gov. Ron DeSantis vetoed a $1.5 million appropriation for the Phase II project from the state’s budget amid the COVID-19 pandemic.

But that might not stop city leaders from continuing to push for the project. Appropriation requests for this year must be submitted to the state by early February.

The $4.9 million tennis center, which opened in September, already includes numerous courts and other amenities.

Published January 06, 2021

Zephyrhills adapts to growth, economic shifts

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If 2020 demonstrated anything, it was the necessity for area communities to have economic resiliency — that is, the ability to prevent, withstand and quickly recover from shocks to its economic base, whether that’s in response to a pandemic, natural disaster or stock market volatility.

In Zephyrhills, it’s something city planning director Todd Vande Berg and other city officials are actively balancing and preparing for, as the East Pasco municipality experiences a wave of growth and development, as well as transportation and infrastructure improvements.

Zephyrhills Planning Director Todd Vande Berg outlined how the city is setting itself up for future economic windfall during the annual Zephyrhills Economic Summit. (Courtesy of Todd Vande Berg)

Vande Berg provided an in-depth look at the city’s ongoing efforts during the annual Zephyrhills Economic Summit that was held this fall.

One key moving forward, he said, is reevaluating, updating and incorporating some “best practices” into the city’s comprehensive plan and land development code.

This includes taking a harder look at density bonuses and floor area ratios, as well as stream-lining permitting processes and broadening permitted uses, he said.

Prioritizing municipal investments in transportation (multi-modal, pedestrian-oriented, public transit) and infrastructure (water, sewer, communication networks), and recreation is important, too, he said.

Ripe for industrial manufacturing
The city is banking on diversifying its local economy and bringing high-wage jobs to town via a regional industrial/manufacturing buildout.

Local leaders believe this can be achieved through leveraging approximately 9.76 square miles (6,248 acres) of land in the southeast portion of the city around the State Road 39/Chancey Road corridor and Zephyrhills Municipal Airport. There is 3,000 acres to 4,000 acres available for potential industrial development.

Roughly a third of the entire property is within city limits and the remainder in unincorporated Pasco County — representing the largest aggregation of industrial lands in the county.

Within the area is 442 divisible acres of what’s known as the Zephyrhills Airport Industrial Park, a build-ready site equipped with water, sewer and electric utilities, and accessible to natural gas.

As industrial space along the Interstate 4 corridor begins to fill up along Tampa, Lakeland and Orlando, Zephyrhills “might be a next logical location for industrial manufacturing to come to,” Vande Berg said.

He reasoned the city’s vast land offerings is ripe to someday be home to a mix of light and heavy industrial and commercial uses — such as building spaces large enough to house semi-trailer truck bays.

The City of Zephyrhills and other local partners are working to bring industrial manufacturing to several thousands of acres of aggregate vacant land in the southeast portion of the city situated around the Chancey Road/State Road 39 corridor and Zephyrhills Municipal Airport. (Courtesy of Pasco Economic Development Council)

The planning director explained it makes sense now more than ever to prepare for a long-range industrial plan, as Central Florida is following national trends of heavier investment in warehousing than retail construction.

The COVID-19 pandemic expedited this trend as more people and business are working and providing services remotely, in addition to the rise of Amazon and other e-commerce companies, Vande Berg said.

The city also enjoys north-south and east-west state and county road connections that support the long-term vision for industrial development, the planning director said. The city’s municipal airport, CSX main line rail access and close proximity to Port Tampa Bay and Central Florida markets are among its selling points.

“We’re pretty unique in that we have a pretty good roadway network being developed. That’s going to benefit the industrial corridor, to again make us very resilient, but we’ve got to continue to work on that,” he said.

The planning director acknowledged one challenge involves finding a way to widen the U.S. 301 corridor to four lanes from Fowler Avenue in Hillsborough County up through Zephyrhills. The roadway presently stretches four lanes from Port Tampa Bay to Fowler, but transitions to two lanes north through Pasco.

Vande Berg acknowledged that the Hillsborough Metropolitan Planning Organization (MPO) hasn’t been on board with widening the road further north.

To resolve the impasse, the Pasco MPO needs to gather and collaborate with Hillsborough, Vande Berg said, “and really emphasize the importance of getting that segment of road, four lanes.”

He continued: “That four-lane corridor, I think, will pay off huge dividends for manufacturing and just overall betterment of our transportation network.”

Aside from stated transportation improvements to supplement an industrial corridor, Vande Berg also emphasized the importance of having a mechanism that provides workforce training opportunities, as people look to transition to manufacturing jobs.

“I feel like we need to look at identifying, and supporting and incentivizing all those things to provide for more of a diverse workforce,” he said.

Some next steps in the measured industrial corridor planning process include meeting with large industrial property owners; coordinating additional stakeholder meetings; having more discussions with industrial brokers; making airport and railroad improvements; and, continuing with various citywide master plan updates, Vande Berg said.

Growth already ramping up in Zephyrhills
While efforts continue to shape a future industrial hub, plenty is already happening in Zephyrhills in the way of new development, particularly residential construction.

A slew of new housing communities set to come online — such as Abbott Square, 700-plus units surrounding the new Sarah Vande Berg Tennis & Wellness Center off Simons Road; and Abbott Park, 500-plus units tucked behind the Zephyr Commons Publix Shopping Center, off Gall Boulevard.

Other notable homesites include the Link at Calusa Springs, north of Silverado Golf & Country Club; the Oaks at Pasco, southeast of Silverado Golf & Country Club; and Skybird Properties, off Alston Road near the municipal airport.

Various roadway improvements are paving way for new commercial development, too.

Most notable is the $2.3 million state-funded U.S. 301/Pretty Pond Road intersection project, now under construction.

The project calls for new traffic signals on U.S. 301 at Pretty Pond and at Medical Arts Court/ Townview Avenue, along with other median and roadway improvements.

The 442-acre Zephyrhills Airport Industrial Park is a build-ready site equipped with water, sewer and electric utilities, and is accessible to natural gas. It’s adjacent to the city’s municipal airport and CSX railroad. (Courtesy of Pasco Economic Development Council)

The addition of signalized intersections at these locations is designed to make it easier to move about the area, and to be an economic driver for the northeast and northwest corners of Pretty Pond.

Once construction is complete, the area is poised to land Chick-fil-A and Chipotle chain restaurants, and other businesses.

Vande Berg joked he frequently gets asked about when Chick-fil-A is coming aboard — and said the popular franchise was waiting until the intersection project received the OK to move forward.

“I’m happy to share that they’re still on board,” the city official said.

He also mentioned enhancements coming to a 1.31-mile stretch on County Road 54, east of U.S. 301, east to 23rd Street.

The city is splitting the cost of the $6.5 million project with Pasco County, which will include the addition of intersection turn lanes; a traffic signal at 23rd Street; and multi-use paths and trails on the north and south sides of the road, among other improvements.

The project is addressing one of the city’s “bigger areas of need” to improve traffic capacity along a busy and sometimes dangerous roadway, Vande Berg said.

Elsewhere, the planning director highlighted a slew of other forthcoming projects and goals, further giving a look inside the booming activity in the city:

  • Mixed-use properties along the Zephyr Commons gateway
  • New Veterans Affairs outpatient clinic off Eiland Boulevard
  • Upgrades to Hercules Park, at U.S. 301 and County Road 54, adjacent to Zephyrhills High and Woodlands Elementary schools.
  • Implementation of form-based building codes from North Avenue to C Avenue, between Sixth Street and Seventh Street
  • Efforts to have more designated complete streets throughout the city, designed to enable safe access for all users, including pedestrians, bicyclists, motorists and transit riders of all ages and abilities. (This may include adding sidewalks, bike lanes ,or wide paved shoulders; special bus lanes; comfortable and accessible public transportation stops, frequent and safe crossing opportunities; median islands, accessible pedestrian signals; curb extensions; narrower travel lanes; roundabouts and so on.)

Published December 09, 2020

Zephyrhills wants more data before setting tax rate

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Zephyrhills property owners will have to wait a bit longer before finding out the property tax rate for fiscal year 2020-2021.

The Zephyrhills City Council tabled setting a tentative millage rate, until information on projected revenue streams is provided from the Florida Legislature’s Office of Economic & Demographic Research (EDR).

The consensus decision came during a July 13 regular council meeting.

Zephyrhills City Manager Billy Poe (Courtesy of Billy Poe)

A memo from city staff recommended setting the tentative millage rate at 6.35 — the rate the city has maintained for several years.

However, Zephyrhills City Manager Billy Poe advised council members to hold off on a decision until more concrete projections are available from the EDR on various revenue sources, including communications services tax, Penny for Pasco, local government half-cent sales tax, local option fuel tax and the municipal revenue sharing program.

Once the council adopts a proposed millage rate, it can be decreased but cannot be increased unless the city mails a notice to each taxpayer.

Poe told the council he’s “pretty positive” the city won’t need to set a millage rate higher than 6.35. But, the city manager warned: “With everything that’s going on, we don’t want to have to set the millage rate too low, if we have to increase.”

A mill represents $1 in tax for every $1,000 worth of a property’s assessed value.

In Zephyrhills, maintaining a rate of 6.35 mills would levy about $5.32 million in property taxes — a revenue increase of almost $380,000, compared to last year, according to the memo.

The figures are based on the total city’s property value of nearly $838 million, an increase of $63.8 million over last year; $28.7 million of that increase is attributable to new construction.

Reports from the EDR are expected in time for the July 27 council meeting, Poe said.

Once the city sets a tentative millage rate, the council will conduct two public hearings in September before adopting a final rate.

The delay in receiving EDR reports won’t have an impact on budget preparations, Poe said, noting that various department heads have been in such discussions.

With that, the city manager outlined considerations and projects that likely will need to be factored into the city’s next budget. Those include:

  • 911 Public Service Answering Point (PSAP) agreement with Pasco County
  • Funding for the East Pasco Family YMCA
  • Payouts for all city fire rescue personnel, as part of a merger with Pasco Fire Rescue
  • Funding for a business/job incentive program, in conjunction with the county
  • Increased wages for Zephyrhills Police Department officers — negotiated last year through its police union
  • Life Scan Physical program for police department
  • Stormwater Master Plan funding
  • Retirement payouts
  • Simons Road Phase II design
  • Installing a crosswalk between the subdivisions connecting Sarah Vande Berg Tennis & Wellness Center and Silverado Golf & Country Club, on the east side of Simons Road
  • Increased animal control costs
  • Increased retirement costs
  • Trail System Master Plan funding
  • Sidewalk improvements within the city’s Community Redevelopment Area (CRA)
  • County Road 54 improvement costs
  • Agenda software upgrades
  • Renovations to the Hercules Park property

Published July 22, 2020

Pasco Sports Fair offers opportunities for all

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In Zephyrhills, It was a sports enthusiasts dream — for children and adults alike.

There were scaled down or mini versions of tennis, basketball, football, soccer, floor hockey, golf, virtual skydiving, even a fitness obstacle course — all offered for free, all day long.

About 1,500 people passed through the first annual Pasco Sports Fair, held Feb. 16 at Skydive City in Zephyrhills.

Three-year-old Isabelle Ruiz, of Wesley Chapel, winds up, to toss a football toward the net. Former NFL defensive end Mel Williams, left, smiles, as he watches and encourages the youngster. Williams played with the New Orleans Saints, the Washington Redskins, San Francisco 49ers and the Miami Dolphins. (Christine Holtzman)

The event was the brainchild of Pascal Collard, CEO of the new Sarah Vande Berg Tennis & Wellness Center, in partnership with Skydive City owners Joannie Murphy and Susan Stark.

The event was sponsored in part by Pasco County Commissioner Ron Oakley and Randy Blankenship of B.R.W. Contracting Inc.

Collard saw multiple benefits to the newfound event.

First, Collard, an avid skydiver himself, saw it as a way to introduce more of the Pasco County community to the extreme sport, which entails jumping from an aircraft with a parachute from an altitude of several thousand feet.

“It’s unique in the world,” Collard said, “and some people in Zephyrhills and Wesley Chapel don’t even know it exists.”

Stark agreed, adding the fair helps “demystify” skydiving to locals, a sport which draws participants from all over the world to the small town.

Said Stark, “Even if they don’t come and skydive, they come and they watch, and this is just a great source a fun for people to do here on the way eastern side of Pasco.”

She added of the fair: “It’s probably going to attract more people who are interested in seeing skydiving, than necessarily doing it, but we’ll also probably have some additional people also doing the skydiving.”

Secondly, and perhaps more importantly, Collard wanted an event that gave local youth the chance to try different sports and meet former professional athletes at no cost — with the help of volunteers and vendors, such as Experience Florida’s Sports Coast, AdventHealth Center Ice, Silverado Golf & Country Club and many others.

Some former professional athletes who met with families and oversaw the sporting activities included former English Premier League forward Gary Blissett, who played for Wimbledon FC in the mid-1990s; former NFL defensive end Mel Williams, who played for the New Orleans Saints, San Francisco 49ers, Miami Dolphins and Washington Redskins in the mid-2000s; and, former Tampa Bay Rowdies head coach and soccer player Stuart Campbell.

Soccer instructor Gary Blissett practices dribbling the ball with first-year soccer player, 4-year-old Owen Baker, of Tampa. Blissett is a former Premier League professional soccer player from Manchester, England, who now resides in Wesley Chapel. He is a coach with the United Global Academy (UGA) in Zephyrhills.

Blissett, who was in charge of a soccer drill station, described the day’s activities as “more fun than teaching,” simply giving curious youth a chance to try new sports, and parents the information on available leagues and sports organizations around town.

“If people enjoy what they’re doing at their stations, and it’s something they’ve never done before, they now have access to it, they know where to go to get it,” said Blissett, the coaching director of the Spirit of Zephyrhills Florida Soccer Club youth recreational league.

By bringing those types of known sports figures along, Collard believes it offers hope to area youth that have athletic dreams and aspirations.

He put it like this: “If kids see they have access to guys like Mel Williams, they say, ‘Oh, this is real,’ because otherwise they didn’t believe it’s going to happen.”

Meanwhile, Collard, an international tennis instructor who’s trained some of the world’s top-ranked pros, believes organizing and creating more affordable athletics opportunities for youth can change the fabric of a community like Zephyrhills.

Said Collard, “I believe all the kids in Zephyrhills need sports — it keeps them away from trouble. That’s the reality. But, nobody does enough.”

Families to the first-ever event appreciated the chance to bring their children to freely try out a variety of sports. Set up like a school field day, kids that tried all eight sports stations received a goody bag and were entered for a gift prize drawing.

Zephyrhills resident Sarah Steen brought along her 4-year-old daughter, Ruth, to gauge her interest on the various sports for when she gets a little older.

“It’s pretty cool, it’s fun,” Steen said of the sports fair. “I like how she’s learning about the different sports before I go and pay the fees, and buy the helmets and everything, so we get to see if she likes it before I have to pay for everything.”

Steen added, “I want to keep her active and healthy, so this kind of thing is good because it gets the kids, it shows them the different kinds of sports they can do.”

Steen acknowledged in Zephyrhills “there’s not as many options” for youth athletic activities, whether it be lack of qualified volunteer coaches or enough interested kids who can afford to play.

She asserted, “When I was a kid, it seemed like everybody played baseball or softball. And now, it seems like they have to beg people to be a coach.”

Steen’s 15-year old son, David Castro, agreed.

“There’s not enough (recreational) leagues out here,” said Castro, a member of the Zephyrhills High School tennis and soccer teams.

Because of that, Castro noted many of his friends and fellow teens “don’t have a choice” but to spend their free time on cellphones, playing video games and so on.

So, he liked how the event offered kids something to do outdoors for free, with hopes of maybe sparking or reinvigorating athletics pursuits in others.

“I think it’s good,” he said of the sports fair, “because it’s going to get kids like wanting to go (play sports). That’s kind of the main issue around here, is there’s not enough kids interested, so you don’t really have a lot of options.”

For Ontario, Canada’s Michelle Galley Salgueiro, the sports fair gave something for her to do with her 8-year-old son, Liam, as they spent the week visiting her parents, Zephyrhills snowbirds.

The event was “perfect,” for her son, she said, “because I’m trying to get him used to more sports.”

One of those included the football station, where Liam joined in on non-contact drills consisting of footwork, sprints, and catching and handling balls.

“We will never play football, we’re not a football family,” his mother said, “but it’ll give him a chance today to try it.”

When informed the sports fair plans to be an annual event, the out-of-towner said, “We would definitely come around for this.”

Published February 26, 2020

Construction nearing on Zephyrhills tennis center

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After more than two years of planning and design, a multi-million dollar tennis center in Zephyrhills will soon break ground and become a reality.

Construction is expected to begin in August on the Sarah Vande Berg Tennis and Wellness Center, Zephyrhills deputy city manager Billy Poe said during a special June 17 council meeting on the issue.

With the project’s final engineered site plan set to be completed this month, the city then will  seek construction bids through July, Poe said.

Construction is expected to begin in August on the Sarah Vande Berg Tennis and Wellness Center, situated west of Simons Road in Zephyrhills. The $3.5 million project is expected to be complete around summer 2020. (Courtesy of City of Zephyrhills)

Site and road work also is scheduled to begin next month by another contractor at the future facility’s location, which will be situated on nearly 5 acres of land, north of Dean Dairy Road and west of Simons Road.

The timeframe for the project’s completion is around summer 2020, Poe told city council members.

“I think we’ve accounted for everything,” Poe said of the design plans.

The $3.5 million tennis facility is being funded largely through combination of state appropriations, Penny for Pasco and recreation impact fees from several new housing developments.

The project is a public-private partnership between the City of Zephyrhills and Tennis P.R.O. and its owner Pascal Collard, who will operate and manage the tennis facility. It’s a similar arrangement the city has with the East Pasco YMCA.

Renderings show 11 outdoor  tennis courts (eight clay surface, two hard surface, exhibition court), built to USTA (United States Tennis Association) standards, as well as eight pickleball courts and four padel courts.

The tennis center also includes a 7,000-square-foot indoor clubhouse that will include a fitness and rehabilitation center, restaurant and cafe, pro shop and kid’s club, among other amenities.

The facility will be open approximately 80 hours per week.

More amenities also may come on line later.

Collard told council members at some point he is looking to phase in a 30,000-square-foot multi-purpose indoor sports complex which could accommodate four tennis courts and a soccer field made of artificial turf.

Indoor sports field house aside, Collard said the tennis center will draw people from inside and outside Zephyrhills and will become a draw for various regional, national and international tournaments.

He described the facility as “a community sports center for everybody.”

“I think that to have a place like this in Zephyrhills, it’s unique,” said Collard, a professional tennis instructor and former tennis director at Saddlebrook Resort in Wesley Chapel. “If you build something like this, we do believe that a lot of people will come.”

The meeting also included a discussion of the tennis center’s membership fees, which Collard presented to the council.

An annual individual tennis-only membership is listed at $65 per month. Cheaper price points will be offered for four-person households ($120), individual seniors over 65 years old ($50) and household seniors over 65 years old ($90).

There will be a series of other annual membership packages with various levels of access (bronze, silver, gold, platinum), along with a six-month snowbird membership option to run from October through March.

A platinum membership, for instance, provides access to all courts and in-house tournaments, as well as the center’s fitness room, cryotherapy/salt room, and kid’s club. It also includes a golf membership at Silverado Golf & Country Club. An individual platinum membership (ages 17 and up) is listed at $1,999 annually, paid in full.

By comparison, an individual gold membership, which includes all amenities except golf, is $1,296 annually.

All memberships will include a one-time $250 initiation fee. However, the fee will be waived for the first 250 Zephyrhills residents to sign up for a membership.

There will be a 20 percent discount in memberships for nurses, teachers, military veterans and local and state government employees.

In addition to memberships, the tennis center will offer non-member day passes, daily guest passes and hourly court rental opportunities. It also will be used for receptions, fundraisers and other community events.

The facility also will host free tennis camps and lessons to underprivileged youth on a regular basis through its non-profit counterpart, Sarah Vande Berg Tennis Foundation.

“It’s nothing set in stone,” Collard said of the membership prices. “We can tweak it, we can change it, but it’s pretty much what is done in the U.S. and different places.”

“It reflects in the pricing that we’re really giving everybody the opportunity to benefit from this center,” he added.

The breakeven point for the facility is roughly 450 members, Collard said.

In determining membership costs, Collard and city staffers analyzed membership fees at several other tennis and athletic clubs throughout the Tampa Bay region, such as the Beerman Family Tennis Center in Lakeland and the Cindy Hummel Tennis Center in Auburndale.

“Really, our numbers were very comparable and even sometimes less,” city planning director Todd Vande Berg said of the membership fees. “We’re offering so much more, and we’re not even talking about the restaurant (inside the tennis center clubhouse), so we did take a careful look at the comparisons to make sure they were in line.”

Council members didn’t seem to have qualms about the various price points, instead expressing their eagerness for the forthcoming tennis venture.

“I’m excited about it,” councilwoman Jodi Wilkeson said. “I think about the people that I know that play tennis, that’s a great investment for them and would like to have that opportunity.”

Added councilman Lance Smith: “I think it’s a good partnership and I think we’re going to learn as we go along. I’m just anxious to get the facility going.”

Council president Ken Burgess said it’s “good timing” for the city to get a tennis center, pointing out roadway developments along State Road 54, State Road 56 and the Interstate 75-Overpass Road interchange extension to Zephyrhills.

“I think this is one more thing that’s going to put Zephyrhills on the map,” Burgess said. “I mean, I realize that probably a lot of our (tennis) members may come from not necessarily the city limits, but it’s still going to put Zephyrhills on the map. It’s a great design and I think everything’s coming together, all at the right time, too.”

The tennis center is named after the Sarah Vande Berg, a former Zephyrhills High School district champion, who died in an automobile accident at the age of 21 in October 2015. She was the daughter of longtime city planning director Todd Vande Berg.

Published June 26, 2019

Take a swing at supporting Girl Scouts

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Members of Girl Scout Troop 148 of Zephyrhills are working hard to raise money for a final camping trip. (Courtesy of Tammy Whitworth)

Girl Scout Troop 148 of Zephyrhills is made up of young girls currently in high school. Its members are working hard to raise money for a final camping trip that will take them to the Florida Caverns, to Arkansas to mine for diamonds, and to the Georgia border for white-water rafting.

As part of its fundraising efforts, the troop will sponsor a golf tournament on Nov. 10 at Silverado Golf & Country Club in Zephyrhills, and is looking for prize donations and sponsors for the event.

The four-person scramble format is expected to draw 120 participants. The cost per player is $50.

Items also are being accepted to put into goodie bags, and a hole sponsorship is $50.

All proceeds from the tournament will benefit Girl Scout Troop 148.

For information and questions, contact Tammy Whitworth, troop leader, at (813) 510-8561 or ; or call Tracy Sullivan at (813) 679-6200.

Published October 10, 2018